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• Disney XD uses out-of-the-box thinking to promote out-of-this-world TV movie

  Jim Hill talks with Richard Loomis, senior vice president of Marketing and Creative at Disney Channel Worldwide about the innovative promotional campaign that this network put together to promote its first original TV movie, “Skyrunners” Read More... Posted Thursday, November 19, 2009 12:00 AM | 3 Comments Filed under: Disney, promotion, marketing, television, 2009, paintings, TV movie, November, website , 2010, January, San Diego Convention Center , San Diego, Comic-Con , Comic-Con International, UFO, UFO movie, Disney XD

• “Shrek the Musical” piles on the promotions, gets ready to launch its national tour in July of 2010

  Jim Hill discusses the many things that DreamWorks Theatricals & Neal Productions have done recently in an effort to make their show stand out from the crowd on Broadway Read More... Posted Friday, October 02, 2009 12:00 AM | 0 Comments Filed under: DreamWorks, Broadway, musical, Chicago, NYC, Christmas, D23, Broadway musical, 2008, 2009, September, October, 2001, Donkey, Shrek, Shrek the Halls, Fiona, Pinocchio, dragon, Christopher Sieber , Lord Farquaad , Johnny and the Sprites , John Tartaglia , December , November, August, 2010, May, January, national tour, special event, DreamWorks Theatricals, Shrek the Musical, I Know It's Today, Brian D'Arcy James, Broadway Theatre, D23 EXPO, SHREKtember, SHREKtoberfest, Monkees, I'm a Believer, Hannah Beatt, Laura Laureano, Sutton Foster, Fairytale Creatures, talkback, talkback session, talkback sessions, giveaways, Daniel Breaker, Festival of Ogre-sized Fun, standby, understudy, Ben Crawford, Build A Wall, Manhattan Theatre Club, Sameul J Friedman Theatre, Time Stands Still, Donald Margulies, At This Performance, understudy concert, Broadway in Chicago, general public, dragon puppet, little wooden boy

• The Muppets lead the way with Disney Parks & Resorts' new "Give a Day, Get a Disney Day" promotion

  Jim Hill talks up this new Walt Disney Company initiative. Which hopes to inspire a million people to do volunteer work in their local communities Read More... Posted Wednesday, September 30, 2009 12:00 AM | 10 Comments Filed under: Disney, theme park, Muppets, Jim Henson, Disneyland, Walt Disney World, promotion, Anaheim, Orlando, Desperate Housewives, The Walt Disney Company, Mr. Toad's Wild Ride, Kermit the Frog, Canada, Chicago, Disney Parks & Resorts, Mr. Toad, LA, promotional campaign, 2009, legacy, December , website , worksite, 2010, January, campaign, free admission, birthday, What Will You Celebrate?, What Will You Celebrate, Disney theme park, online, Walt Disney World Resort, Muppet, Robin, framing, Habitat for Humanity, Give a Day Get a Disney Day, Miss Piggy, Mad Tea Party, volunteer, volunteer work, local community, local communities, initiative, Teri Hatcher, James Denton, Bethune School of Excellence, Photo ID, Puerto Rico, 18 years of age, volunteering, free ticket, terms & conditions, Muppet-themed, terms and conditions, Get a Disney Day, Give a Day

• WDW's Galaxy Palace Theater to be replaced with ... Cast Member parking ?!

  Jim Hill shares what he knows about this upcoming Magic Kingdom demolition project. Which involves leveling this Tomorrowland performance venue to make room for additional employee parking out behind Main Street U.S.A. Read More... Posted Tuesday, October 28, 2008 12:00 AM | 13 Comments Filed under: Imagineering, Walt Disney World, Disney's Hollywood Studios, The Magic Kingdom, Main Street U.S.A., Backlot Theater, WDW, Imagineer, cast members, cast member, 2009, Disney World, Thanksgiving, Main Street USA, attractions, shows, rides, holiday season , Walt Disney's Carousel of Progress, high school, Imagineers, performances , Mickey's Toontown Fair , performers, January, dancers , 1989, parking lot, Buzz Lightyear, 1988, choir, choirs, dance troupe, dance troupes, cheerleader, cheerleaders, cheerleading, piano, Galaxy Palace Theater, piano crate, piano crates, Tomorrowland, Tomorrowland venue, performance space, Mickey's Twas the Night Before Christmas, parking, Mickey's Birthdayland, 20th anniversary, Buzz Lightyear's Space Ranger Spin, dancer, employee parking, paved, Paradise, Joni Mitchell, Magic Kingdom stage, demolition project, demolition, start date, Admin Office, Admin Offices, high school band, high school bands, E Ticket, real estate, parking area, Rockettower Plaza, performance

• WDW officials knew that '09 was going to be a real challenge

  Jim Hill talks about the cost containment procedures that Mouse House managers put in place over the past nine months, as they prepared for the current economic downturn Read More... Posted Friday, October 10, 2008 12:00 AM | 8 Comments Filed under: Disney, Walt Disney World, Epcot, Disney's Hollywood Studios, The Magic Kingdom, character dining, Monsters Inc. Laugh Floor, Disney Parks & Resorts, WDW, promotional campaign, 2008, 2009, Disney World, The Walt Disney World Resort, September, Pleasure Island, Rock n Roll Beach Club, reservations , February , WDW officials , Liberty Tree Tavern , January, WDW executives, PI, What Will You Celebrate, Wall Street, economic downturn, Walt Disney: One Man's Dream, bookings, Fantasmic, Garden Grill

• Monday Mouse Watch : The Adventurers Club gets ready for its exit while the American Idol Experience delays its entrance

  Jim Hill talks about all of the changes that have been made at this Pleasure Island institution. He also shares what he knows about Disney's decision to push back the opening of DHS's newest attraction Read More... Posted Monday, September 15, 2008 12:00 AM | 7 Comments Filed under: Disney, attraction, Imagineering, Walt Disney World, Fox, Disney's Hollywood Studios, The Walt Disney Company, WDI, Glendale, WDW, Imagineer, Walt Disney Imagineering, 2008, 2009, Disney World, September, guests, Saturday , library, Pleasure Island, The Adventurers Club, Adventurers Club, night club complex, night club, capacity , Imagineers, Friday, night clubs, grand opening , May, January, DHS, PI, Spring , Walt Disney Company

• Monday Mouse Watch : Inside "The American Idol Experience"

  Jim Hill shares what he's heard about this new DHS attraction. In particular how WDW Guests will make their way through the "American Idol" audition process Read More... Posted Monday, June 23, 2008 12:00 AM | 25 Comments Filed under: Disney, theme park, attraction, Walt Disney World, Disney's Hollywood Studios, FastPass, Disney Parks & Resorts, WDI, WDW, Operations, theme park guest, 2009, The Walt Disney World Resort, TV show, show, backstage, theme park attraction, WDW guests, December , tourist , high profile project, capacity , once-in-a-lifetime , Festival of the Lion King, performers, Kinks, January, singing, The American Idol Experience, DHS, Disney Guests, interactive entertainment , American Idol , closed-door sessions , Superstar Television, Doug Live ! , crowd-pleaser, onstage, audition, auditions, audition process , recording booth , solo, video screen , initial screening , pre-recorded instrumental track, a cappella, pre-recorded music, live instruments, perform live , talent pool , finalists, preliminary shows , finale, goldfish, judges, Actors' Equity, Simon Cowell, finalist, Dream Ticket , guaranteed reservation, regional audition , Club Penguin, jump the line, hopefuls, round of auditions, age limit , ineligible, Disney Legal , Peter Barsocchini, production company , operational issues, behind-the-scenes , vocal coach , hair , make-up , make the cut , Ops staff , simulcast, Jumbotron, Hollywood Boulevard, High School Musical 2: School's Out! , pep rally , Block Party Bash, working the bugs out , talent-free singer , WDW executives