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• "Creating Magic" reveals how the modern Magic Kingdom really operates

  Jim Hill reviews Lee Cockerell's new book, which recounts the many lessons that this Disney vet learned while he was the Executive Vice President in charge of Operations at the WDW Resort Read More... Posted Wednesday, October 15, 2008 12:00 AM | 7 Comments Filed under: book, Disney, parade, Epcot, Magic Kingdom, Tinker Bell, The Walt Disney Company, The Magic Kingdom, Euro Disneyland, Cinderella, 9/11, Walt Disney : The Triumph of the American Imagination, The Animated Man : A Life of Walt Disney, Neal Gabler, Michael Barrier, WDW, cast members, cast member, David Koenig, Realityland: True-Life Adventures of Walt Disney World, Disney World, The Walt Disney World Resort, September, guest, guests, Disney Publicity , publicity, 2006, pins, 1994, Lee Cockerell, Trapper Keeper, Charlie Ridgeway, Spinning Disney's World: Memories of a Magic Kingdom Press Agent, MMO, modern Mouse House, Doubleday, Grant's tomb, Alice Marriott, millennium celebration, Euro Disney, Publicity Department

• Will making WDW seem more appealing to young urban professionals really be enough to turn around this resort's merch per capita problem?

  Jim Hill shines a spotlight on Disney World's recent efforts to recruit guests with deeper pockets. With the hope that an influx of affluent theme park goers will then help shore up WDW's sliding souvenir sales levels Read More... Posted Wednesday, February 20, 2008 12:00 AM | 50 Comments Filed under: Disney, theme park, The Walt Disney Company, Euro Disneyland, Hong Kong Disneyland, Disney Parks & Resorts, Year of a Million Dreams, souvenir, theme park guest, Disney World, The Walt Disney World Resort, ticket sales, ride, theme park attraction, Disney World vacation, 2011, Disney's Night Kingdom