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• Monday Mouse Watch: Meet Alan Bergman, Disney’s leader of the brand

  Jim Hill talks about some of the management changes that Rich Ross made last week. In particular how Disney Studios' new chairman is looking to update the way the Mouse House markets its movies Read More... Posted Monday, November 16, 2009 12:00 AM | 5 Comments Filed under: Disney, Save Disney, Pixar, Pirates of the Caribbean, High School Musical, Disney Channel, Bob Iger, Gore Verbinski, Disney Fairies, Roy E. Disney, marketing, Pirates of the Caribbean: At World's End, Disney Parks & Resorts, 2009, Disney / Pixar, franchise, Disney Feature Animation, Pirates of the Caribbean 4, Pirates 4, Hannah Montana , 2011, Pirates of the Caribbean: Dead Man's Chest, Disney franchise, Pirates of the Caribbean films, 2010, Disney brand, Pirates of the Caribbean franchise , 2004, brand loyalty, Disney CEO, Universal Pictures, Disney Channels Worldwide

• Monday Mouse Watch: The road ahead for Disney·Pixar ‘s “Cars”

  Jim Hill shares the title for this eagerly anticipated sequel as well as the Company’s plan for maintaining consumer interest in this new key franchise Read More... Posted Monday, August 24, 2009 12:00 AM | 4 Comments Filed under: Disney, toys, Disney Consumer Products, Disney Channel, John Lasseter, Disney's California Adventure, Cars, Disney Fairies, ABC Family, Toon Disney, diecast cars, Disney Princess, Walt Disney Imagineering, global rental sales, World of Cars Online, 2008, 2009, Disney Online, Disney / Pixar, franchise, Cars Land, 2011, World Grand Prix, 2006, 2012, 2010, Pixie Hollow, clothing line, key franchises, diecast car, MMOG, massively multiplayer online game, Licensing International Expo 2009, parking lot, Licensing International Expo, DCP , key franchise, playset, diecast, Radiator Springs, MMO, Cars Toon, Cars Toons, Mater's Tall Tales, Cars 2, Cars franchise, World of Cars, Disney Interactive Media Group, Rescue Squad Mater, Mater the Greater, El Materdor, DIMG, parking, Test Track, parking area, Carburetor County, online, Cars 2: World Grand Prix, Cars: World Grand Prix

• Pixar's first "Cars Toon" debuts tonight on Toon Disney

  Jim Hill shares what he knows about these new interstitials, which are designed to help keep this Pixar franchise fresh 'til "Cars 2" rolls into theaters during the Summer of 2011 Read More... Posted Monday, October 27, 2008 12:00 AM | 1 Comments Filed under: animation, Disney, Pixar, Disney Channel, CG, John Lasseter, Cars, ABC Family, Toon Disney, Pixar Animation Studios, Mattel, Spain , 2008, 2009, Disney / Pixar, franchise, animated short, short, shorts, 2011, Summer, Tia , world premiere, Lightning McQueen, Mater, Cars Toon, Cars Toons, Mater's Tall Tales, Cars 2, Cars franchise, World of Cars, The World of Cars, Disney Interactive Media Group, Rescue Squad Mater, interstitial, interstitials, Mater the Greater, daredevil, El Materdor, bulldozer, bulldozer fighter, B-Team, B Team, Kari Rae, Mia, Tia & Mia, Miata, Miatas, DIMG, Darth Mater, Dan Berendsen, Walt Stanchfield lectures, 25 Days of Christmas, Victor Navone, Rob Gibbs

• Will "Senior Year" re-energize Disney's "High School Musical" franchise ?

  Jim Hill talks about the many ways that the Mouse's marketing department is now getting the word out about HSM3. He also shares what he knows about "High School Musical 4" 's proposed plotline Read More... Posted Thursday, September 25, 2008 12:00 AM | 19 Comments Filed under: Disney, High School Musical, Disney Channel, Walt Disney Pictures, promotion, High School Musical 2, Walt Disney Studios Home Entertainment, marketing, Vanessa Hudgens, High School Musical 3, High School Musical 4, High School Musical franchise, Zac Efron, High School Musical 2: Extended Edition, DVD, film, movie, 2008, franchise, Ashley Tisdale , Disney franchise, 2010, CD, High School Musical: Get in the Picture, East High, Jemma McKenzie-Brown, High School Musical 2: School's Out! , motion picture

• Monday Mouse Watch : Why did Disney push back "Prince of Persia" ?

  Jim Hill shares some of the theories that he's heard about the change in release dates for this new Jerry Bruckheimer production, which now has "The Sands of Time" shifting from June of 2009 to May of 2010 Read More... Posted Monday, August 11, 2008 12:00 AM | 8 Comments Filed under: Disney, Disney Channel, Jerry Bruckheimer, Walt Disney Pictures, Pirates of the Caribbean: At World's End, Disney Parks & Resorts, Walt Disney Studios, 2009, release date, franchise, Pirates of the Caribbean: Dead Man's Chest, Disney franchise, Pirates of the Caribbean films, 2010, Pirates of the Caribbean franchise , Prince of Persia

• Toon Tuesday: Disney's "The Aristocats" ... The Animated Series ?!

  Jim Hill takes a look at a show that was proposed for the Disney Channel back in 2003. One that would have ditched Duchess & O'Malley and made Marie, Berlioz & Toulouse teenagers Read More... Posted Tuesday, February 05, 2008 12:00 AM | 24 Comments Filed under: theme park, Pixar, Walt Disney, Disney Channel, John Lasseter, Michael Eisner, Walt Disney Studios Home Entertainment, Walt Disney Animation Studios, Toon Disney, Pixar Animation Studios, Walt Disney Productions, The Walt Disney Company, Richard M. Sherman, Robert B. Sherman, Glen Hanson, The Aristocats, Marie, Disney Feature Animation Florida, teen, teenager, Walt Disney Home Entertainment, WDSHE, DVD, movie, Mouse, animated feature, franchise, merch, Walt Disney Feature Animation, 2003, merchandise , animated series , The Aristocats: Special Edition, 1970 , single disc edition, Duchess, Thomas O'Malley , Disney twenty-three magazine , Toulouse, Berlioz, bonus material , Richard M Sherman, Robert B Sherman, Zzzz, Sherman Brothers , DisneyToon Studios , The Aristocats 2, home premiere, Disney's Aristocats: The Animated Series , O'Malley , teenagers, Delancey, Justin Timberlake , Usher, Street Cats , classic Disney characters , Flash, unnecessary sequel business, unnecessary sequel, unnecessary sequels, The Aristocats II , Chicken Little 2, Meet the Robinsons 2, Aristocats: The Animated Series , Frank Wells building, Dick Sherman , Maurice Chevalier