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• Monday Mouse Watch: Meet Alan Bergman, Disney’s leader of the brand

  Jim Hill talks about some of the management changes that Rich Ross made last week. In particular how Disney Studios' new chairman is looking to update the way the Mouse House markets its movies Read More... Posted Monday, November 16, 2009 12:00 AM | 5 Comments Filed under: Disney, Save Disney, Pixar, Pirates of the Caribbean, High School Musical, Disney Channel, Bob Iger, Gore Verbinski, Disney Fairies, Roy E. Disney, marketing, Pirates of the Caribbean: At World's End, Disney Parks & Resorts, 2009, Disney / Pixar, franchise, Disney Feature Animation, Pirates of the Caribbean 4, Pirates 4, Hannah Montana , 2011, Pirates of the Caribbean: Dead Man's Chest, Disney franchise, Pirates of the Caribbean films, 2010, Disney brand, Pirates of the Caribbean franchise , 2004, brand loyalty, Disney CEO, Universal Pictures, Disney Channels Worldwide

• Monday Mouse Watch: The road ahead for Disney·Pixar ‘s “Cars”

  Jim Hill shares the title for this eagerly anticipated sequel as well as the Company’s plan for maintaining consumer interest in this new key franchise Read More... Posted Monday, August 24, 2009 12:00 AM | 4 Comments Filed under: Disney, toys, Disney Consumer Products, Disney Channel, John Lasseter, Disney's California Adventure, Cars, Disney Fairies, ABC Family, Toon Disney, diecast cars, Disney Princess, Walt Disney Imagineering, global rental sales, World of Cars Online, 2008, 2009, Disney Online, Disney / Pixar, franchise, Cars Land, 2011, World Grand Prix, 2006, 2012, 2010, Pixie Hollow, clothing line, key franchises, diecast car, MMOG, massively multiplayer online game, Licensing International Expo 2009, parking lot, Licensing International Expo, DCP , key franchise, playset, diecast, Radiator Springs, MMO, Cars Toon, Cars Toons, Mater's Tall Tales, Cars 2, Cars franchise, World of Cars, Disney Interactive Media Group, Rescue Squad Mater, Mater the Greater, El Materdor, DIMG, parking, Test Track, parking area, Carburetor County, online, Cars 2: World Grand Prix, Cars: World Grand Prix

• Pixar's first "Cars Toon" debuts tonight on Toon Disney

  Jim Hill shares what he knows about these new interstitials, which are designed to help keep this Pixar franchise fresh 'til "Cars 2" rolls into theaters during the Summer of 2011 Read More... Posted Monday, October 27, 2008 12:00 AM | 1 Comments Filed under: animation, Disney, Pixar, Disney Channel, CG, John Lasseter, Cars, ABC Family, Toon Disney, Pixar Animation Studios, Mattel, Spain , 2008, 2009, Disney / Pixar, franchise, animated short, short, shorts, 2011, Summer, Tia , world premiere, Lightning McQueen, Mater, Cars Toon, Cars Toons, Mater's Tall Tales, Cars 2, Cars franchise, World of Cars, The World of Cars, Disney Interactive Media Group, Rescue Squad Mater, interstitial, interstitials, Mater the Greater, daredevil, El Materdor, bulldozer, bulldozer fighter, B-Team, B Team, Kari Rae, Mia, Tia & Mia, Miata, Miatas, DIMG, Darth Mater, Dan Berendsen, Walt Stanchfield lectures, 25 Days of Christmas, Victor Navone, Rob Gibbs

• Will "Senior Year" re-energize Disney's "High School Musical" franchise ?

  Jim Hill talks about the many ways that the Mouse's marketing department is now getting the word out about HSM3. He also shares what he knows about "High School Musical 4" 's proposed plotline Read More... Posted Thursday, September 25, 2008 12:00 AM | 19 Comments Filed under: Disney, High School Musical, Disney Channel, Walt Disney Pictures, promotion, High School Musical 2, Walt Disney Studios Home Entertainment, marketing, Vanessa Hudgens, High School Musical 3, High School Musical 4, High School Musical franchise, Zac Efron, High School Musical 2: Extended Edition, DVD, film, movie, 2008, franchise, Ashley Tisdale , Disney franchise, 2010, CD, High School Musical: Get in the Picture, East High, Jemma McKenzie-Brown, High School Musical 2: School's Out! , motion picture

• Monday Mouse Watch : Why did Disney push back "Prince of Persia" ?

  Jim Hill shares some of the theories that he's heard about the change in release dates for this new Jerry Bruckheimer production, which now has "The Sands of Time" shifting from June of 2009 to May of 2010 Read More... Posted Monday, August 11, 2008 12:00 AM | 8 Comments Filed under: Disney, Disney Channel, Jerry Bruckheimer, Walt Disney Pictures, Pirates of the Caribbean: At World's End, Disney Parks & Resorts, Walt Disney Studios, 2009, release date, franchise, Pirates of the Caribbean: Dead Man's Chest, Disney franchise, Pirates of the Caribbean films, 2010, Pirates of the Caribbean franchise , Prince of Persia

• "Kung Fu Panda" 's opening weekend grosses really kicked butt ... but here comes "WALL-E"

  Jim Hill shares what he's heard about this new Andrew Stanton film. Which looks ready to reverse the domestic box office trends that tripped up Pixar's last three pictures Read More... Posted Monday, June 09, 2008 12:00 AM | 21 Comments Filed under: Disney, DreamWorks, CG, Walt Disney Pictures, Cars, Ratatouille, Shrek the Third, DreamWorks Animation, The Incredibles, Finding Nemo, Labor Day, Toy Story, Toy Story 2, Shrek 2, The Chronicles of Narnia: Prince Caspian, box office, 2008, Disney / Pixar, animated feature, opening weekend grosses, opening weekend, TV show, franchise, Andrew Stanton, Cloverfield, animated features, animated series , CG feature, Hannah Montana and Miley Cyrus: Best of Both World Concert, Indiana Jones and the Kingdom of the Crystal Skull, Kung Fu Panda, John Stevenson , Mark Osborne , WALL-E, Iron Man, Kung Fu Panda TV series, Kung Fu Panda animated series, Sex and the City, Dr. Seuss' Horton Hears a Who, You Don't Mess with the Zohan, Madagascar, Madagascar: Escape 2 Africa, Ice Age: The Meltdown , Ice Age , box office projections, box office estimates, research, Camp Rock 2: Final Jam, 2004, Summer

• Could you please have the Rat whip me up some crow?

  Here (finally) is the JHM column that Pixar fans have been waiting for. Where Jim Hill talks about how well "Ratatouille" has been doing overseas ... as well as other Disney-related matters Read More... Posted Friday, November 23, 2007 12:00 AM | 31 Comments Filed under: Disney, movies, TV, Visual Effects, Gore Verbinski, Walt Disney Pictures, Ratatouille, Brad Bird, Walt Disney Studios Home Entertainment, Pixar Animation Studios, Pirates of the Caribbean: At World's End, television, The Game Plan, Hollywood, WDSHE, DVD, box office, film, movie, Thanksgiving, leftovers, seas, international, worldwide box office, Disney / Pixar, animated feature, production costs, release date, stateside, exhibitors, ticket sales, top selling, FX, effects, The Michael Eisner building, Michael Eisner building, character-based merchandise, 2007, Wild Hogs, Wild Hogs 2, titles, floss, promotional costs, The Best Reviewed Film of the Year, domestic performance, The Ivy, opening weekend grosses, opening weekend, Hollywood Reporter, Variety, strip-mining, wild-assed guess, Magic 8 Ball, television program, TV show, television programs, TV shows, Prep & Landing, The Nielsen ratings, Nielsen ratings, domestic box office numbers, entertainment industry, initial domestic run, evergreen title, franchise, film franchise, film franchises, merch, nuturing, long term profit potential, long term profitability