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All Tags » marketing » 2008
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Jim Hill explains why Wall Street analysts didn’t quite get the marketing campaign that the Mouse put together for Pixar’s latest Read More...
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Jim Hill talks about that new WDW incentive program that Bob Iger revealed as part of yesterday's earnings call. Which includes a free $200 Disney Gift Card for those who buy a vacation package before December 20th Read More...
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Jim Hill wonders if Glen Keane's exit will result in more reporters asking about why Chris Sanders was taken off of "American Dog" Read More...
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Jim Hill talks about the many ways that the Mouse's marketing department is now getting the word out about HSM3. He also shares what he knows about "High School Musical 4" 's proposed plotline Read More...
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Jim Hill talks about the hyper-sensitive times that we live in. Where mothers lecture fast food employees about gender identification and people puzzle at WDW's motives for changing its "Pirate & Princess" promotional art Read More...
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Jim Hill brings you the latest buzz from Burbank. Which suggests that -- unless "Prince Caspian" does huge business when it's released to theaters in May -- Disney may opt to pull the plug on the "Narnia" series. Replacing that film franchise with a trio of Pixar-produced "John Carter of Mars" movies Read More...
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