Browse by Tags

• 2006
• 2008
• 2009
• after-hours event
• balloons
• Beantown
• birthday
• Blue Monday
• Boston
• Boston Common
• campaign
• celebration
• Chairman of Disney Parks & Resorts
• Cinderella
• Disney
• Disney Dreams
• Disney Parks Celebrations Team
• Disney Press
• Disney Princess
• Disney Publicity
• Disney theme park
• Disney World
• Disneyland Resort
• Downtown Crossing
• free admission
• free balloon
• free balloons
• grey day
• Happy Meal
• hard ticket
• hard ticket event
• Jay Rasulo
• Magic Kingdom
• marketing
• McDonald's
• Mickey Mouse balloon
• Mickey Mouse balloons
• Mickey's Pirate & Princess Party
• promotion
• Registration Station
• Sleeping Beauty
• Snow White and the Seven Dwarfs
• The Magic Kingdom
• The Walt Disney Company
• The Walt Disney World Resort
• theme park
• theme park admission
• Tremont Street
• Walt Disney World
• Washington Street
• WDW
• WDW management
• What Will You Celebrate
• What Will You Celebrate?
• year-long promotion

• Mickey Mouse balloons brighten a grey day in Boston

  One of the Disney Parks Celebrations Teams rolled into Beantown yesterday to help promote 2009's "What Will You Celebrate" campaign. And Jim Hill was there as they began handing out 2500 free balloons to shoppers at Downtown Crossing Read More... Posted Tuesday, September 30, 2008 12:00 AM | 2 Comments Filed under: Disney, theme park, promotion, Boston, Disney Parks & Resorts, promotional campaign, 2008, 2009, Downtown Crossing, balloons, Mickey Mouse balloons, Registration Station, Washington Street, Tremont Street, Beantown, Disney Parks Celebrations Team, free admission, free balloon, free balloons, birthday, Blue Monday, Boston Common, grey day, What Will You Celebrate?, What Will You Celebrate, Disney theme park, theme park admission, Mickey Mouse balloon

• Is free admission to a Disney theme park on your birthday really a good enough reason to schedule a "Celebration Vacation" ?

  Jim Hill reports on yesterday's event at the Edison Ballroom. Where Jay Rasulo unveiled the Walt Disney Company's new "What will you celebrate?" promotional campaign for the Parks Read More... Posted Friday, September 19, 2008 12:00 AM | 19 Comments Filed under: Disney, theme park, Walt Disney World, promotion, Disneyland Resort, Jay Rasulo, Chairman of Disney Parks & Resorts, Disney Parks & Resorts, WDW, promotional campaign, Disney World, The Walt Disney World Resort, celebration, year-long promotion, campaign

• Why do Pirate & Princess Happy Meals make McDonald's managers want to walk the plank?

  Jim Hill talks about the hyper-sensitive times that we live in. Where mothers lecture fast food employees about gender identification and people puzzle at WDW's motives for changing its "Pirate & Princess" promotional art Read More... Posted Tuesday, March 18, 2008 12:00 AM | 52 Comments Filed under: Disney, theme park, Walt Disney World, promotion, Magic Kingdom, Disney Press, The Walt Disney Company, marketing, The Magic Kingdom, McDonald's, Happy Meal, Disney Dreams, Disney Princess, Cinderella, Snow White and the Seven Dwarfs, Sleeping Beauty, Disney Parks & Resorts, WDW, promotional campaign, 2008, Disney World, hard ticket event, Disney Publicity , WDW management , 2006, hard ticket , after-hours event, Mickey's Pirate & Princess Party