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• The Muppets lead the way with Disney Parks & Resorts' new "Give a Day, Get a Disney Day" promotion

  Jim Hill talks up this new Walt Disney Company initiative. Which hopes to inspire a million people to do volunteer work in their local communities Read More... Posted Wednesday, September 30, 2009 12:00 AM | 10 Comments Filed under: Disney, theme park, Muppets, Jim Henson, Disneyland, Walt Disney World, promotion, Anaheim, Orlando, Desperate Housewives, The Walt Disney Company, Mr. Toad's Wild Ride, Kermit the Frog, Canada, Chicago, Disney Parks & Resorts, Mr. Toad, LA, promotional campaign, 2009, legacy, December , website , worksite, 2010, January, campaign, free admission, birthday, What Will You Celebrate?, What Will You Celebrate, Disney theme park, online, Walt Disney World Resort, Muppet, Robin, framing, Habitat for Humanity, Give a Day Get a Disney Day, Miss Piggy, Mad Tea Party, volunteer, volunteer work, local community, local communities, initiative, Teri Hatcher, James Denton, Bethune School of Excellence, Photo ID, Puerto Rico, 18 years of age, volunteering, free ticket, terms & conditions, Muppet-themed, terms and conditions, Get a Disney Day, Give a Day

• WDW officials knew that '09 was going to be a real challenge

  Jim Hill talks about the cost containment procedures that Mouse House managers put in place over the past nine months, as they prepared for the current economic downturn Read More... Posted Friday, October 10, 2008 12:00 AM | 8 Comments Filed under: Disney, Walt Disney World, Epcot, Disney's Hollywood Studios, The Magic Kingdom, character dining, Monsters Inc. Laugh Floor, Disney Parks & Resorts, WDW, promotional campaign, 2008, 2009, Disney World, The Walt Disney World Resort, September, Pleasure Island, Rock n Roll Beach Club, reservations , February , WDW officials , Liberty Tree Tavern , January, WDW executives, PI, What Will You Celebrate, Wall Street, economic downturn, Walt Disney: One Man's Dream, bookings, Fantasmic, Garden Grill

• Mickey Mouse balloons brighten a grey day in Boston

  One of the Disney Parks Celebrations Teams rolled into Beantown yesterday to help promote 2009's "What Will You Celebrate" campaign. And Jim Hill was there as they began handing out 2500 free balloons to shoppers at Downtown Crossing Read More... Posted Tuesday, September 30, 2008 12:00 AM | 2 Comments Filed under: Disney, theme park, promotion, Boston, Disney Parks & Resorts, promotional campaign, 2008, 2009, Downtown Crossing, balloons, Mickey Mouse balloons, Registration Station, Washington Street, Tremont Street, Beantown, Disney Parks Celebrations Team, free admission, free balloon, free balloons, birthday, Blue Monday, Boston Common, grey day, What Will You Celebrate?, What Will You Celebrate, Disney theme park, theme park admission, Mickey Mouse balloon

• Is free admission to a Disney theme park on your birthday really a good enough reason to schedule a "Celebration Vacation" ?

  Jim Hill reports on yesterday's event at the Edison Ballroom. Where Jay Rasulo unveiled the Walt Disney Company's new "What will you celebrate?" promotional campaign for the Parks Read More... Posted Friday, September 19, 2008 12:00 AM | 19 Comments Filed under: Disney, theme park, Walt Disney World, promotion, Disneyland Resort, Jay Rasulo, Chairman of Disney Parks & Resorts, Disney Parks & Resorts, WDW, promotional campaign, Disney World, The Walt Disney World Resort, celebration, year-long promotion, campaign

• Why do Pirate & Princess Happy Meals make McDonald's managers want to walk the plank?

  Jim Hill talks about the hyper-sensitive times that we live in. Where mothers lecture fast food employees about gender identification and people puzzle at WDW's motives for changing its "Pirate & Princess" promotional art Read More... Posted Tuesday, March 18, 2008 12:00 AM | 52 Comments Filed under: Disney, theme park, Walt Disney World, promotion, Magic Kingdom, Disney Press, The Walt Disney Company, marketing, The Magic Kingdom, McDonald's, Happy Meal, Disney Dreams, Disney Princess, Cinderella, Snow White and the Seven Dwarfs, Sleeping Beauty, Disney Parks & Resorts, WDW, promotional campaign, 2008, Disney World, hard ticket event, Disney Publicity , WDW management , 2006, hard ticket , after-hours event, Mickey's Pirate & Princess Party