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Tune Thursday: Why "The Lion King" gets the lion's share of the attention on the Las Vegas Strip

Jim Hill talks about the ambitious promotional plan that the Mandalay Bay Hotel & Casino and Disney Theatrical put together to help hype this new sit-down production of that Tony Award-winning musical
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Comments

 

Lion King Broadway said:

September 24, 2009 4:20 AM
 

lostincrowds said:

Am I missing something here?  I kept scrolling down waiting for the killer hook, it never came?

I'm not seeing anything 'special' being done to promote this show.  A few displays and a TV appearance?

Either way, I hope it works out for the show.  Vegas is so competetive!

September 24, 2009 7:41 AM
 

seawoof said:

Perhaps it would have been more helpful if the ever-ditzy Samantha Harris would have said that the Lion King performers were from the Las Vegas cast instead of announcing that the performers were from the Broadway cast.  There was no mention of Mandalay Bay either.

September 24, 2009 1:55 PM
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