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Prescription Filled for 2nd Season of Disney Junior's "Doc McStuffins," 2012 To-Date's #1 CableTV Series Among Kids 2-5

  • Comments 1

The doctor is in -- "Doc McStuffins," TV's newest hit for kids age 2-7, has been ordered for a second season on both Disney Junior, the daily programming block that posted Disney Channel's best fiscal second quarter ratings ever in the daypart, and the burgeoning 24 hour Disney Junior channel. The channel is available to Comcast, Time Warner Cable, Cablevision, Bright House Networks and Verizon subscribers and soon, via additional affiliates nationwide. The announcement was made today by Nancy Kanter, Senior Vice President, Original Programming and General Manager, Disney Junior Worldwide.

Watch Doc McStuffins weekday mornings at 10 am/9c on Disney Junior on Disney Channel.

  • How exactly do they measure if a children's show is successful?

    For most parents, there are certain hours that they block out to get things done so they plop the kids down in front of the Disney Channel. So it's more about the time slot and repetition that indicates what child viewers are watching rather than the quality of the show.

    My daughter and I prefer Mickey Mouse Clubhouse, we passively enjoy Doc McStuffin and dislike Octonaughts. But whether its Octonaughts, Clubhouse or Doc then my daughter will watch either way because that's what's on.

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