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Blog Post: Walt Disney Imagineering is very serious when it comes to play testing

Jim Hill

Did you hear about the play test that WDI ran at The Magic Kingdom last month? Where the Imagineers used Guests who were waiting in line for a character meet-n-greet right outside of Pooh’s Playful Spot to try out a new entertainment-based queuing system? Though the Imagineers are being pretty close...

on19 Jan 2010
Blog Post: Disney World soldiers on, looking for new ways to plus the Parks for the holidays

Jim Hill

As you walk around Walt Disney World this time of year, it’s hard not to be overwhelmed by all the seasonal sights, sounds and colors. Unless you happen to be David R. Hartmann. As Art Director for Walt Disney Entertainment Design, Hartmann actually has the opposite problem. Whenever he walks around...

on30 Nov 2009
Blog Post: NFFC Disney World Holiday Extravaganza places the emphasis on in-park fun

Jim Hill

I don’t know how many of you got to see Jason Garcia ’s great story about the Space Mountain redo at WDW ’s Magic Kingdom (It was featured on the Orlando Sentinel ’s new Daily Disney blog . Which is well worth adding to your Favorites list, by the way). Copyright Disney. All Rights Reserved Anywho …...

on27 Nov 2009