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Walt Disney Imagineering is very serious when it comes to play testing
Did you hear about the play test that WDI ran at The Magic Kingdom last month? Where the Imagineers used Guests who were waiting in line for a character meet-n-greet right outside of Pooh’s Playful Spot to try out a new entertainment-based queuing system? Though the Imagineers are being pretty close...
19 Jan 2010
Disney World soldiers on, looking for new ways to plus the Parks for the holidays
As you walk around Walt Disney World this time of year, it’s hard not to be overwhelmed by all the seasonal sights, sounds and colors. Unless you happen to be David R. Hartmann. As Art Director for Walt Disney Entertainment Design, Hartmann actually has the opposite problem. Whenever he walks around...
30 Nov 2009
NFFC Disney World Holiday Extravaganza places the emphasis on in-park fun
I don’t know how many of you got to see Jason Garcia ’s great story about the Space Mountain redo at WDW ’s Magic Kingdom (It was featured on the Orlando Sentinel ’s new Daily Disney blog . Which is well worth adding to your Favorites list, by the way). Copyright Disney. All Rights Reserved Anywho …...
27 Nov 2009
WDW officials knew that '09 was going to be a real challenge
Wayne C. sent in an interesting follow-up question to yesterday's article : "When exactly did Disney World executives realize that their resort was about to hit a rough patch? Based on some of the things they've done over the past six months (EX: Announcing back in July that they'd be closing Pleasure...
10 Oct 2008
Does WDI plan on gagging our next Commander-in-Chief as part of the 2009 redo of WDW's "Hall of Presidents" ?
While some of us are obsessing about the impact that today's primaries may have on the upcoming presidential race ... The Imagineers are already looking ahead. Nine months ahead, to be exact. To that period immediately after the U.S. has selected its next Commander-in-Chief. Which means that it will...
3 Mar 2008
Monday Mouse Watch: Will MGM's upcoming name change really allow the Universal Orlando Resort to nudge Disney out of the spotlight?
What's in a name? Well, as Universal learned the hard way back in 1998, when it decided to rename its recently expanded resort " '>Universal Studios Escape " and thus confused hundreds of thousands of tourists ... Sometimes picking the wrong name for your theme park and/or resort can prove to be disastrous...
18 Nov 2007
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