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  • Blog Post: Monday Mouse Watch: Disney’s working to raise Guest awareness of its “365” & “Pirate” makeovers

    When it comes to real estate & retail, there are two adages that these worlds share: “Timing is everything” and “Location, location, location.” Which brings to mind “ Studio Disney 365 ” (i.e. that tween-centric store which opened in the Disneyland Resort ’s Downtown Disney shopping district back...
  • Blog Post: Toon Tuesday: “Phineas & Ferb” serve up a September to remember

    You’d think -- given that those 104 days of summer vacation are now finally drawing to a close – that “Phineas & Ferb” would also begin winding down as well. That – what with the start of school and all -- this Disney XD & Disney Channel hit series would begin ratcheting things back a bit. Over...
  • Blog Post: Monday Mouse Watch: The road ahead for Disney·Pixar ‘s “Cars”

    First the good news: What Disney Princess is for little girls, Cars has become for little boys. Copyright Disney·Pixar. All Rights Reserved As in: This John Lasseter film is now one of Disney Consumer Products ’ fastest growing key franchises. Global retail sales of “Cars”-themed licensed merchandise...
  • Blog Post: Disney XD aims to be where the boys are

    Last week, The Walt Disney Company couldn't stop crowing about how well " Tinker Bell " was doing. How this new Walt Disney Studios Home Entertainment title was selling well ahead of projections , moving over a million units during its first 48 hours on store shelves. But this week, the Mouse is setting...
  • Blog Post: Pixar's first "Cars Toon" debuts tonight on Toon Disney

    You all remember Lightning McQueen and Mater from " Cars ," right ? Copyright 2008 Disney - Pixar. All Rights Reserved Well, the folks at Disney - Pixar certainly hope that you remember these two animated autos. Given that -- come the Summer of 2011 -- they're going to be starring in " Cars 2 " ... Copyright...
  • Blog Post: In just one week, the Con is on !

    A week from today, the madness begins. Okay. I know. Comic-Con 2008 does have a preview night on Wednesday, which allows pre-registered 4-day members as well as industry professionals to enter the San Diego Convention Center early. Which then gives these folks first crack at acquiring cool crud like...
  • Blog Post: "High School Musical 5 & 6" ?! "Beauty & the Beast" headed back to Broadway ?!

    So -- in the weeks & months ahead -- we've got " My School Musical " on the Disney Channel , " High School Musical: Get in the Picture " on ABC as well as the theatrical release of " High School Musical 3 ." But how far exactly is the Walt Disney Company planning on stretching the "High School Musical...
  • Blog Post: Tween favorites draw huge crowds to the 2008 Disney Channel Games

    Did you hear a lot of high pitched squealing coming from Walt Disney World last week? Well, there was a reason for that. The Jonas Brothers and the Cheetah Girls -- not to mention the stars from " Hannah Montana ," " Cory in the House ," " The Suite Life of Zack & Cody " and " Wizards of Waverly...