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Beauty and the Beast
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Electrical Parade” unplugged, sent back East as DCA preps for “Disney’s World of Color”
It was kind of interesting hearing the reaction yesterday when Meg Crofton , president of The Walt Disney World Resort , revealed that the “ Main Street Electrical Parade ” would be returning to the Magic Kingdom this summer. When Ms. Crofton initially made this announcement at WDW’s “What’s New, What...
11 Feb 2010
Monday Mouse Watch: Disney’s working to raise Guest awareness of its “365” & “Pirate” makeovers
When it comes to real estate & retail, there are two adages that these worlds share: “Timing is everything” and “Location, location, location.” Which brings to mind “ Studio Disney 365 ” (i.e. that tween-centric store which opened in the Disneyland Resort ’s Downtown Disney shopping district back...
8 Feb 2010
Walt Disney Imagineering is very serious when it comes to play testing
Did you hear about the play test that WDI ran at The Magic Kingdom last month? Where the Imagineers used Guests who were waiting in line for a character meet-n-greet right outside of Pooh’s Playful Spot to try out a new entertainment-based queuing system? Though the Imagineers are being pretty close...
19 Jan 2010
Let George Do It: One-time WDW busboy becomes Disneyland’s newest president
What with that $1.1 billion worth of construction that’s currently going on at Disney’s California Adventure (not to mention that $100+ milllion redo of the Disneyland Hotel that just got underway), the next three years are going to be a particularly tough time for the Disneyland Resort . Walt Disney...
13 Oct 2009
Disney hopes that our next Commander-in-Chief can inspire some consumer confidence
It all comes down to what happens tomorrow night. More importantly, Wednesday morning. As in: Who winds up in the White House and how Wall Street & consumers then react to this news. That's what I've repeatedly been told by Mouse House personnel. That the Walt Disney Company wants to see who wins...
3 Nov 2008
Is Disney looking to trade its 5th Avenue store in for a brand-new retail location down on Times Square?
As you might expect, NYC's World of Disney is currently all tricked out for trick-or-treat time. Photo by Jim Hill And as you wander all three floors of this 5th Avenue store, you'll find all sorts of Halloween-related materials. From 15th anniversary " Nightmare Before Christmas " merch ... Photo by...
21 Oct 2008
"High School Musical 5 & 6" ?! "Beauty & the Beast" headed back to Broadway ?!
So -- in the weeks & months ahead -- we've got " My School Musical " on the Disney Channel , " High School Musical: Get in the Picture " on ABC as well as the theatrical release of " High School Musical 3 ." But how far exactly is the Walt Disney Company planning on stretching the "High School Musical...
2 Jun 2008
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