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Blog Post: Monday Mouse Watch: Disney World uses coupons to promote off-peak dining & shopping

Jim Hill

Maybe you’ve heard about this coupon that Cast Members have been handing out at WDW ’s Magic Kingdom ? The one that gets Guests 20% off on all food that they purchase at Columbia Harbour House, Cosmic Ray's Starlight Cafe, Pecos Bill Tall Tale Inn and Cafe, Pinocchio Village Haus and Tomorrowland Terrace...

on19 Apr 2010
Blog Post: Muppets add whimsical touch to WDW’s “Give a Day, Get a Disney Day” celebration

Jim Hill

How do you get to The Walt Disney World Resort ? Well, according to the directions that Kermit the Frog was giving to Sweetums at yesterday’s “ Give a Day, Get a Disney Day ” presentation at Epcot , you take the I-4 to 192 and then look for the cans. Of course, it’s easy to understand why everyone’s...

on12 Feb 2010
Blog Post: Walt Disney Imagineering is very serious when it comes to play testing

Jim Hill

Did you hear about the play test that WDI ran at The Magic Kingdom last month? Where the Imagineers used Guests who were waiting in line for a character meet-n-greet right outside of Pooh’s Playful Spot to try out a new entertainment-based queuing system? Though the Imagineers are being pretty close...

on19 Jan 2010