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Blog Post: Walt Disney Imagineering is very serious when it comes to play testing

Jim Hill

Did you hear about the play test that WDI ran at The Magic Kingdom last month? Where the Imagineers used Guests who were waiting in line for a character meet-n-greet right outside of Pooh’s Playful Spot to try out a new entertainment-based queuing system? Though the Imagineers are being pretty close...

on19 Jan 2010
Blog Post: Disney World soldiers on, looking for new ways to plus the Parks for the holidays

Jim Hill

As you walk around Walt Disney World this time of year, it’s hard not to be overwhelmed by all the seasonal sights, sounds and colors. Unless you happen to be David R. Hartmann. As Art Director for Walt Disney Entertainment Design, Hartmann actually has the opposite problem. Whenever he walks around...

on30 Nov 2009
Blog Post: NFFC Disney World Holiday Extravaganza places the emphasis on in-park fun

Jim Hill

I don’t know how many of you got to see Jason Garcia ’s great story about the Space Mountain redo at WDW ’s Magic Kingdom (It was featured on the Orlando Sentinel ’s new Daily Disney blog . Which is well worth adding to your Favorites list, by the way). Copyright Disney. All Rights Reserved Anywho …...

on27 Nov 2009
Blog Post: You don’t know Jack about Disneyland’s “Halloween Screams - A Villainous Surprise in the Skies"

Jim Hill

Boys and girls of every age, Wouldn’t you like to see something strange … Like – say – Zero flying over Sleeping Beauty Castle . Photo by Paul Hiffmeyer. Copyright 2009 Disney. All Rights Reserved Or – better yet -- a 20-foot tall magical orb that rises 45 feet in the air behind the Castle. Which then...

on7 Oct 2009
Blog Post: WDW officials knew that '09 was going to be a real challenge

Jim Hill

Wayne C. sent in an interesting follow-up question to yesterday's article : "When exactly did Disney World executives realize that their resort was about to hit a rough patch? Based on some of the things they've done over the past six months (EX: Announcing back in July that they'd be closing Pleasure...

on10 Oct 2008

Editor In Chief

Blog Post: Walt Disney Imagineering is very serious when it comes to play testing

Blog Post: Disney World soldiers on, looking for new ways to plus the Parks for the holidays

Blog Post: NFFC Disney World Holiday Extravaganza places the emphasis on in-park fun

Blog Post: You don’t know Jack about Disneyland’s “Halloween Screams - A Villainous Surprise in the Skies"

Blog Post: WDW officials knew that '09 was going to be a real challenge