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  • Blog Post: The next edition of Mattel's "Cars" collectables cruise into a store near you

    If a company is lucky, they score a hit every now and then with one of their products. And if they are really lucky, that product ties in with an even bigger success from another company's product. So it is this summer with Mattel and their line of die-cast cars from the movie of the same name. Based...
  • Blog Post: Check out Mattel's new "Cars" collectors series

    Given that Hot Wheels have been such a huge hit for Mattel for the past 38 years, it should probably come as no surprise that -- just as " Cars " was rolling into theaters -- this toy giant would also be rolling out a brand-new line of toys. One that would feature vehicles that were modeled...
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