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Will Disney World's new "Buy 4 Get 3 FREE!" promotion really be enough to get you to book a trip to Orlando in early 2009?

Jim Hill talks about that new WDW incentive program that Bob Iger revealed as part of yesterday's earnings call. Which includes a free $200 Disney Gift Card for those who buy a vacation package before December 20th

Posted by Jim Hill on November 7, 2008
Monday Mouse Watch: Will live action productions really help Pixar deal with its brand fatigue problem?

Jim Hill asks: What's it going to take to make the domestic release of a new Pixar film seem like a special event again? Will live action projects like "John Carter of Mars" & "1906" really be enough to re-energize this animation studio's U.S. fanbase?

Posted by Jim Hill on October 14, 2007

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Will Disney World's new "Buy 4 Get 3 FREE!" promotion really be enough to get you to book a trip to Orlando in early 2009?

Monday Mouse Watch: Will live action productions really help Pixar deal with its brand fatigue problem?