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Why For did Disney struggle to come up with a marketing campaign for Pixar's latest picture ? Because the Mouse wasn't originally supposed to release "Ratatouille"
Over the past six months, JHM has featured a number of stories that talked about the Walt Disney Company's concerns about " Ratatouille ." How the marketing department at the studio has been struggling to find just the right way to promote this new Brad Bird film. (Don't believe me? Then check out these...
27 Jun 2007
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