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Year of a Million Dreams
Will Disney World's new "Buy 4 Get 3 FREE!" promotion really be enough to get you to book a trip to Orlando in early 2009?
Bob Iger didn't mince words during yesterday's earnings call . Though Disney's CEO said he was pleased with the Company's overall performance in fiscal 2008, 2009 looks to be a very different story. What with advance bookings at the Walt Disney World Resort down almost 10% from what they were a year...
7 Nov 2008
Disney hopes that our next Commander-in-Chief can inspire some consumer confidence
It all comes down to what happens tomorrow night. More importantly, Wednesday morning. As in: Who winds up in the White House and how Wall Street & consumers then react to this news. That's what I've repeatedly been told by Mouse House personnel. That the Walt Disney Company wants to see who wins...
3 Nov 2008
"Is there something you want to tell me, Roy?"
It's the story that's often been told about the creation of Disney World . How Walt -- as he was flying over the swamps of Central Florida in Disney's corporate plane -- looked out the window and saw Raz Island sitting in the middle of Bay Lake. "That's it," Walt was reported to have said, "That's where...
13 May 2008
Will making WDW seem more appealing to young urban professionals really be enough to turn around this resort's merch per capita problem?
Have you heard about this advertorial that the Walt Disney Company had placed in the March issue of GQ ? This 8-page spread (Which is loaded with pictures that fashion photographer Ben Watts took of a handsome family of hipsters cavorting at Walt Disney World ) tries to sell WDW as this great place to...
19 Feb 2008
Do-it-yourself Epcot celebration leads to new fan-based business
It wasn't what the Disneyana community wanted to hear last year. Copyright 1980 Walt Disney Productions. All Rights Reserved That -- in a January 27th interview with Deb Wills of AllEars.net -- Brad Rex , then-VP of Epcot , said that the Walt Disney World Resort had no plans to celebrate that theme park...
23 Jan 2008
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