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Blog Post:
Walt Disney Imagineering is very serious when it comes to play testing
Jim Hill
Did you hear about the play test that WDI ran at The Magic Kingdom last month? Where the Imagineers used Guests who were waiting in line for a character meet-n-greet right outside of Pooh’s Playful Spot to try out a new entertainment-based queuing system? Though the Imagineers are being pretty close...
on
19 Jan 2010
Blog Post:
Monday Mouse Watch : Inside "The American Idol Experience"
Jim Hill
Now that " Toy Story Mania " has finally officially opened on both coasts , Disney Parks & Resorts turns its attention to the next high profile project on the horizon. Which is that " American Idol Experience " attraction which is due to open at Disney's Hollywood Studios sometime in January of 2009...
on
22 Jun 2008
Blog Post:
Monday Mouse Watch: Will MGM's upcoming name change really allow the Universal Orlando Resort to nudge Disney out of the spotlight?
Jim Hill
What's in a name? Well, as Universal learned the hard way back in 1998, when it decided to rename its recently expanded resort " '>Universal Studios Escape " and thus confused hundreds of thousands of tourists ... Sometimes picking the wrong name for your theme park and/or resort can prove to be disastrous...
on
18 Nov 2007