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PetSmart® Introduces New Disney Pet Products

“Pin” Disney Products on Facebook for a Chance to Win $10,000

PHOENIX – March 4, 2013 – PetSmart® (NASDAQ: PETM) today introduced new Disney pet apparel and toys. Characters such as Donald Duck, Tinker Bell, Kermit the Frog, Tigger and, of course, Mickey Mouse will add fun and magic to more than 30 new products available at all PetSmart stores in North America and at www.PetSmart.com.

"Disney characters have a special place in many pet parents' hearts, and this new PetSmart collection allows them to share the magic of Disney with their pets in a fun and fashionable way," said Laurie Taylor, PetSmart's vice president of dog and cat hardgoods.

From bandanas and tees to ropes and squeaky toys, the new assortment of Disney products includes:

· Tinker Bell Flirt Dress: Hot pink trim, black lace and Tinker Bell provide a little fairy magic to a dog's day.

· Tigger Plush Rope Stick: This durable rope toy will keep up with dogs that have Tigger's boundless enthusiasm. The large plush head squeaks, and the tongue and ears are great for tugging play.

· Mickey Mouse Point Tee: The "I'm with Goofy" imprint helps dogs point out their goofy pet parents with the help of Mickey Mouse on this fun blue shirt.

· Minnie Mouse Bottle Cruncher: With lots of texture and fun crunching sounds that come from the plastic water bottle hidden inside, this pink and pretty toy will keep dogs busy and happy.

· Kermit the Frog Tee: Of course it's green! With Kermit's friendly face, it's perfect for lounging around the house or for a walk in the park.

To celebrate the introduction of these products, pet parents can enter to win a grand prize of $10,000 in the PetSmart "Pin It to Win It" sweepstakes featuring the Disney products, March 4 through April 1 on PetSmart's Facebook page. The Facebook photo gallery will showcase nine new Disney products each week and allows fans to pin their favorites directly to their Pinterest accounts. For every three products pinned, contestants have a chance to win one of 15 weekly prizes and are entered into the $10,000 grand prize drawing. No purchase is necessary to enter or win.

To view the Disney collection at PetSmart, visit: www.PetSmart.com

Jim Hill

Jim Hill is an entertainment writer who has specialized in covering The Walt Disney Company for nearly 40 years now. Over that time, he has interviewed hundreds of animators, actors, and Imagineers -- many of whom have shared behind-the-scenes stories with Mr. Hill about how the Mouse House really works. In addition to the 4000+ articles Jim has written for the Web, he also co-hosts a trio of popular podcasts: “Disney Dish with Len Testa,” “Fine Tooning with Drew Taylor” and “Marvel US Disney with Aaron Adams.” Mr. Hill makes his home in Southern New Hampshire with his lovely wife Nancy and two obnoxious cats, Ginger & Betty.

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