Because Kermit the Frog helps hammer together the framing for a new Habitat for Humanity house, he gets to take his little nephew Robin off to Disneyland to experience “Mr. Toad’s Wild Ride.” And because Miss Piggy muscles some plywood into place at this very same construction site, she then gets a spin on the Mad Tea Party.
These are just a few of the images that you’ll see in a new commercial that’s about to begin airing nationally to help promote Disney Parks & Resorts’ new “Give a Day, Get a Disney Day” campaign. Which will provide certified volunteers with a one-day ticket to any Disney theme park in Anaheim or Orlando in 2010.
Teri Hatcher (L) and James Denton of “Desperate Housewives” joined Kermit the Frog & Miss Piggy at a volunteer worksite in LA yesterday as The Walt Disney Company kicked off its “Give a Day, Get a Disney Day” promotion. Photo by Paul Hiffmeyer. Copyright 2009 Disney. All Rights Reserved
Given Jim Henson’s legacy of encouraging people to reach out & help others, it was felt that the Muppets would be the perfect characters to front this new Disney initiative. Which hopes to inspire a million people to volunteer with their local community.
The Company kicked off its “Give a Day, Get a Disney Day” promotion yesterday by sending a thousand volunteers out to work on projects that ranged from a Habit for Humanity site in LA to the Bethune School of Excellence in Chicago.
Michelle Nunn (L) of the Points of Light Institute and Jay Rasulo (R), Chairman of Disney Parks and Resorts join Mickey and Minnie Mouse and hundreds of volunteers at the Bethune School of Excellence in Chicago. Photo by Gene Duncan. Copyright 2009 Disney. All Rights Reserved
Just so you know, though – unlike 2009’s “What Will You Celebrate?” promotion (Where all you really needed to get free admission to a Disney theme park on your birthday was a Photo ID) — there are certain conditions tied to “Give a Day, Get a Disney Day.”
Key among these conditions is that every would-be volunteer has to register online with Disney and must be residents of the U.S., Canada or Puerto Rico in order to receive their free admission. All participants in “Give a Day, Get a Disney Day” must be 18 years of age or older before they can sign up for the program. That said, any volunteer work that’s done by children 6-17 will still qualify for a free ticket as long as those kids are accompanied by an adult while they’re volunteering.
Copyright 2009 Disney. All Rights Reserved
Beyond that, only volunteer work that’s done after January 1, 2010 will count toward “Give a Day, get a Disney Day.” More importantly, Disney Parks & Resorts is (as of this moment, anyway) only planning on giving away a million theme park admissions. Which explains that “…until tickets are distributed or December 15, 2010, whichever occurs first” language that’s included as part of the Program’s Terms & Conditions.
For further information on “Give a Day, Get a Disney Day,” please head on over to this promotion’s heavily Muppet-themed website.