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Vinylmation Villains arrive at your local Disney Store today

I'll be honest with you. I don't entirely get Vinylmation.


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Enterprises, Inc. All rights reserved

Don't get me wrong. As I tried to explain to Nathan Rose during
this week's Magical Definition podcast, I can appreciate the craft & artistry
that go into the creation of each of these vinyl collectibles. But the signature
gimmick of Vinylmation (i.e. that each Figurine comes packed away inside of this
stylish box. And the only way to find out which collectible is actually in that
box is to purchase it) … Well, it's just kind of off-putting to me.


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rights reserved

But that said … It's hard to look at these beautifully
painted pieces of vinyl (especially the ones that pay tribute to iconic Disney
characters like the Old Hag from "Snow White and the Seven Dwarfs" …


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Inc. All rights reserved

… and Black Pete from "Steamboat Willie")


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Enterprises, Inc. All rights reserved

… and then not think "That's kind of cool. I gotta get me some
of those."

So if you've been standing outside of the Vinylmation
phenomenon looking in & have maybe been toying with the idea of getting
into these collectibles, now would be an excellent time to drop by your local
Disney Store. Which – starting today – has launched Vinylmation Villains. Which
is this collection of vinyl figurines created by talented Disney Store artists
like Jim Valeri, Senior Manager of Design …


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Enterprises, Inc. All rights reserved

… and Senior Designer Enrique Pita.


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Enterprises, Inc. All rights reserved

Now if you're not actually able to get to one of those 180
Disney Store locations nationwide … Not to worry. You can also order
Vinylmation Villains online at DisneyStore.com. Through which you can snag individual
figurines in the set — including the mysterious Chaser — …


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rights reserved

… for just $9.95 apiece.


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So what do you folks think? Does this set of exclusive designs
for Disney Store customers make it somewhat much more likely that you'll
finally get caught up in these collectibles? Or are you – -like me — still a little put
off by Vinylmation's key gimmick (i.e. you don't know what figurine you've
actually getting until you purchase that box and open it).

Your thoughts?

Jim Hill

Jim Hill is an entertainment writer who has specialized in covering The Walt Disney Company for nearly 40 years now. Over that time, he has interviewed hundreds of animators, actors, and Imagineers -- many of whom have shared behind-the-scenes stories with Mr. Hill about how the Mouse House really works. In addition to the 4000+ articles Jim has written for the Web, he also co-hosts a trio of popular podcasts: “Disney Dish with Len Testa,” “Fine Tooning with Drew Taylor” and “Marvel US Disney with Aaron Adams.” Mr. Hill makes his home in Southern New Hampshire with his lovely wife Nancy and two obnoxious cats, Ginger & Betty.

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