History
New books and magazine offer different peeks at Disneyland’s past
Do you long for the good old days at “The Happiest Place on Earth?” Then you might want to consider picking up a copy of Carlene Thie’s “Disneyland … The Beginning,” Firoozeh Dumas’s “Funny in Farsi” and/or the latest issue of “E Ticket” magazine.
Given the continuing uproar over Disneyland’s “Many Adventures of Winnie the Pooh” ride (After I posted that piece about this much maligned attraction at JHM last week, I received a record number of hate e-mails. So it’s pretty clear that that column really struck a nerve with at least some of you folks), it’s obvious that quite a number of you long for the good old days.
You know, back when the Anaheim theme park was new? When Disneyland was still considered the crown jewel of the Disney Corporation? Which meant that the park was always kept in pristine condition.
Well, if you’d like to be reminded of what “The Happiest Place on Earth” was really like ‘way back then, then you might want to pick up a copy of Carlene Thie’s “Disneyland … The Beginning” (Ape Pen Publishing, July 2003). For — inside this book’s covers — you’ll find another wide selection of Mell Kilpatrick’s great photographs of the park. Which will give you an idea for what Disneyland was really like back in the early days (1954 – 1961).
Now — of course – a lot of you are (no doubt) probably already familiar with Thie’s earlier books: “A Photographer’s Life with Disney Under Construction,” “Disney’s Early Years Through the Eyes of a Photographer” and “Disney Years Seen Through a Photographer’s Lens.” If not … well, I reviewed all three of Carlene’s previous Disneyland photo collection books for JimHillMedia.com a month or so back. You can read that mostly positive story here.
Anyway … as I said in that review, Thie’s “Disneyland Under Construction” books have gotten better and better as each new volume has been added to the series. But with “Disneyland … The Beginning,” Carlene’s publishing project takes a real step-up in quality. Why for? Well, this time around, Thie has supplemented her grandfather’s killer photographs with some truly fun essays from Disney Company vets.
So, who’s contributed stories and memories to “Disneyland … The Beginning?” Would you believe Walt’s own daughter, Diane Disney Miller? Diane contributes a foreword to the book where she recalls that her father told Miller to stay away from Disneyland on the park’s official opening day. Why for? Because Walt was sure that the Anaheim theme park would “be a mess” on July 18th.
Carlene also persuaded veteran Imagineers like Sam McKim, Bob Gurr, Harriet Burns, Rolly Crump and Alice Davis to contribute essays to the book. Harriet has some particularly funny stories to pass along in “Disneyland … The Beginning.” Burns recalled that — on the day before Disneyland opened — “We took props down to Anaheim and found construction rubble and rolls of wire everywhere. Everyone said ‘No way can they open tomorrow.'” But — 24 hours later — “… everything looked perfect. As the landscapers planted all night.”
Fold in an additional essay by Art Linkletter … plus (for the first time ever in the “Disneyland Under Construction” series) color photographs of the park … and perhaps you’ll see why picking up a copy of Carlene Thie’s “Disneyland … The Beginning” might be a smart move for all you Disneyana bibliophiles out there.
On the other hand, if you’re one of those folks who believes that Disneyland was at its best in the early 1970s, then you might want to chase down a copy of Firoozeh Dumas’s “Funny in Farsi: A Memoir of Growing Up Iranian in America” (Villard Books, June 2003). For this charming collection of essays offers a unique look at the park circa 1972.
You see, Firoozeh wasn’t your typical Disneyland tourist. Her family moved from Abadan, Iran to Whittier, California in the early 1970s. And her father, Kazem (an engineer for the National Iranian Oil Company) just loved America. Particularly the country’s theme parks.
Which is why — every weekend — the Dumas family would pile into the car and head off to Marine World or Knotts Berry Farms. But — of all the theme parks in Southern California — Kazem’s absolute favorite was Disneyland.
Why for? Well, to quote Firoozeh:
“My father believed that Walt Disney was a genius, a man whose vision allowed everyone, regardless of age, to relive the wonderment of childhood. Ask my father what he considers to be man’s greatest creation in the twentieth century and he won’t say computers, the Concorde, or knee replacement surgery. For him, ‘Pirates of the Caribbean’ represented the pinnacle of man’s creative achievement. No matter how many times my father goes on that ride, he remains as impressed as a Disneyland virgin. ‘Did you see that pirate leg hanging over the bridge? Could somebody remind me that it wasn’t real? And the battle between the ships, geez, was I the only one ready to duck and cover? What kind of a man would think of creating something like this? A genius, that’s who.’ I doubt that even Walt Disney’s mother felt as much pride in her son as my father did.”
Firoozeh’s family went back to Disneyland so often that her father began acting as sort of a defacto tour guide / theme park authority for all of his Iranian colleagues. Given the number of times that the Dumases went back to the Anaheim theme park, the author began to grow a bit bored with Disneyland … which is why she gave her family the slip one day and …
No! It won’t be fair to spoil the fun of the rest of that story. Or any of the other wonderfully witty essays that you’ll find in “Funny in Farsi.” Let’s just say that Firoozeh Dumas’ memoir of growing up in U.S. just before the hostage crisis came along and changed forever how most Americans viewed Iranians is a real eye opener. A funny, wise if somewhat bittersweet tale that I think you’ll really enjoy reading.
I should probably point out here — even though Firoozeh appears with Mickey Mouse on the front cover of her memoir — Disneyland and Disney-related stories actually take up a relatively small portion of “Funny in Farsi.” Mind you, this book is still very much worth reading. It’s just not as chock full of Disney stories as its cover might imply.
However, what IS absolutely chock full of Disneyland and Disney-related info is the latest issue of “The ‘E’ Ticket” magazine. Leon and Jack Janzen have done it again, gang. I would have thought — given that this is Issue No. 40 of their fine fanzine — that these guys would have finally begun to run out of great behind-the-scene stories to tell about “The Happiest Place on Earth.” But the Janzens must someone be related to the Energizer Bunny. For they just keep going and going and going …
Now — just to be fair — I should say that this issue of “The ‘E’ Ticket” DOES touch on subject matter that Leon and Jack have previously covered in Issue 14 of their amazing magazine. Namely Tomorrowland’s old “Adventure Thru Inner Space” attraction. But this story about the Mighty Microscope isn’t a rerun. But — rather — an all-new article that features color photographs as well as never-before-seen concept art. So I seriously doubt that Leon & Jack are going to hear any complaints from Disneyana fans.
Also included in this issue is a great interview with Art Linkletter (who reveals here that he actually tried to talk Walt out of building Disney World. Arguing that there is only one Niagara Falls, one Pyramids … so there should be only one Disneyland) as well as an article about Disney collector extraordinaire Richard Kraft. (Wait ’til you see what this guy has in his Disneyana collection. A really-for-real Frontierland canoe. A “Dumbo the Flying Elephant” car. A WDW Skyway bucket. A “Mr. Toad” car. As well as an authentic Disneyland keelboat.)
All this — plus a rather touching tribute to late Imagineer David Mumford — makes the Fall 2003 issue of “The ‘E’ Ticket” a magazine that every serious Disneyana fan should have a copy of. Pick this issue up today by ordering a copy through the Janzen’s website. Or — better yet — by subscribing to this fine periodical. You can find out how to do that at “The ‘E’ Ticket” website.
Oh, before I forget, if you’d like to get a copy of “Disneyland … The Beginning,” you can order one directly from Ape Pen Publishing or by calling the publisher directly at 1-800-506-7401. (If I’m remembering correctly, the LaughingPlace.com store also has several copies currently available for purchase. So — if you’d like to do some comparison shopping on this Mel Kilpatrick / Carlene Thie book — you can do so at their site.)
Finally, if you’d like to purchase a copy of Firoozeh Dumas’s “Funny in Farsi: A Memoir of Growing Up Iranian in America,” you can do so via our Amazon.com link below.
Okay. That’s enough books and magazine reviews for today. Now — if you’ll excuse me — I’ve got to get started on tomorrow’s “Why For” column.
If you’re planning on picking up a copy of “Funny in Farsi: A Memoir of Growing Up Iranian in America,” you can help support JimHillMedia.com by ordering your copy from Amazon.com by clicking the link to the right. Your cost will (unfortunately) remain the same (though it is currently 30% off!) But – if you go there through us – we get a tiny cut of what you spend. So help keep Jim Hill behind the computer where he belongs and and pick up your copy of “Funny in Farsi: A Memoir of Growing Up Iranian in America” through the link to the right. |
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History
The Evolution and History of Mickey’s ToonTown
Disneyland in Anaheim, California, holds a special place in the hearts of Disney fans worldwide, I mean heck, it’s where the magic began after all. Over the years it’s become a place that people visit in search of memorable experiences. One fan favorite area of the park is Mickey’s Toontown, a unique land that lets guests step right into the colorful, “Toony” world of Disney animation. With the recent reimagining of the land and the introduction of Micky and Minnies Runaway Railway, have you ever wondered how this land came to be?
There is a fascinating backstory of how Mickey’s Toontown came into existence. It’s a tale of strategic vision, the influence of Disney executives, and a commitment to meeting the needs of Disney’s valued guests.
The Beginning: Mickey’s Birthdayland
The story of Mickey’s Toontown starts with Mickey’s Birthdayland at Walt Disney World’s Magic Kingdom. Opened in 1988 to celebrate Mickey Mouse’s 60th birthday, this temporary attraction was met with such overwhelming popularity that it inspired Disney executives to think bigger. The idea was to create a permanent, immersive land where guests could step into the animated world of Mickey Mouse and his friends.
In the early ’90s, Disneyland was in need of a refresh. Michael Eisner, the visionary leader of The Walt Disney Company at the time, had an audacious idea: create a brand-new land in Disneyland that would celebrate Disney characters in a whole new way. This was the birth of Mickey’s Toontown.
Initially, Disney’s creative minds toyed with various concepts, including the idea of crafting a 100-Acre Woods or a land inspired by the Muppets. However, the turning point came when they considered the success of “Who Framed Roger Rabbit.” This film’s popularity and the desire to capitalize on contemporary trends set the stage for Toontown’s creation.
From Concept to Reality: The Birth of Toontown
In 1993, Mickey’s Toontown opened its gates at Disneyland, marking the first time in Disney Park history where guests could experience a fully realized, three-dimensional world of animation. This new land was not just a collection of attractions but a living, breathing community where Disney characters “lived,” worked, and played.
Building Challenges: Innovative Solutions
The design of Mickey’s Toontown broke new ground in theme park aesthetics. Imagineers were tasked with bringing the two-dimensional world of cartoons into a three-dimensional space. This led to the creation of over 2000 custom-built props and structures that embodied the ‘squash and stretch’ principle of animation, giving Toontown its distinctiveness.
And then there was also the challenge of hiding the Team Disney Anaheim building, which bore a striking resemblance to a giant hotdog. The Imagineers had to think creatively, using balloon tests and imaginative landscaping to seamlessly integrate Toontown into the larger park.
Key Attractions: Bringing Animation to Life
Mickey’s Toontown featured several groundbreaking attractions. “Roger Rabbit’s Car Toon Spin,” inspired by the movie “Who Framed Roger Rabbit,” became a staple of Toontown, offering an innovative ride experience. Gadget’s Go-Coaster, though initially conceived as a Rescue Rangers-themed ride, became a hit with younger visitors, proving that innovative design could create memorable experiences for all ages.
Another crown jewel of Toontown is Mickey’s House, a walkthrough attraction that allowed guests to explore the home of Mickey Mouse himself. This attraction was more than just a house; it was a carefully crafted piece of Disney lore. The house was designed in the American Craftsman style, reflecting the era when Mickey would have theoretically purchased his first home in Hollywood. The attention to detail was meticulous, with over 2000 hand-crafted, custom-built props, ensuring that every corner of the house was brimming with character and charm. Interestingly, the design of Mickey’s House was inspired by a real home in Wichita Falls, making it a unique blend of real-world inspiration and Disney magic.
Mickey’s House also showcased Disney’s commitment to creating interactive and engaging experiences. Guests could make themselves at home, sitting in Mickey’s chair, listening to the radio, and exploring the many mementos and references to Mickey’s animated adventures throughout the years. This approach to attraction design – where storytelling and interactivity merged seamlessly – was a defining characteristic of ToonTown’s success.
Executive Decisions: Shaping ToonTown’s Unique Attractions
The development of Mickey’s Toontown wasn’t just about creative imagination; it was significantly influenced by strategic decisions from Disney executives. One notable input came from Jeffrey Katzenberg, who suggested incorporating a Rescue Rangers-themed ride. This idea was a reflection of the broader Disney strategy to integrate popular contemporary characters and themes into the park, ensuring that the attractions remained relevant and engaging for visitors.
In addition to Katzenberg’s influence, Frank Wells, the then-President of The Walt Disney Company, played a key role in the strategic launch of Toontown’s attractions. His decision to delay the opening of “Roger Rabbit’s Car Toon Spin” until a year after Toontown’s debut was a calculated move. It was designed to maintain public interest in the park by offering new experiences over time, thereby giving guests more reasons to return to Disneyland.
These executive decisions highlight the careful planning and foresight that went into making Toontown a dynamic and continuously appealing part of Disneyland. By integrating current trends and strategically planning the rollout of attractions, Disney executives ensured that Toontown would not only capture the hearts of visitors upon its opening but would continue to draw them back for new experiences in the years to follow.
Global Influence: Toontown’s Worldwide Appeal
The concept of Mickey’s Toontown resonated so strongly that it was replicated at Tokyo Disneyland and influenced elements in Disneyland Paris and Hong Kong Disneyland. Each park’s version of Toontown maintained the core essence of the original while adapting to its cultural and logistical environment.
Evolution and Reimagining: Toontown Today
As we approach the present day, Mickey’s Toontown has recently undergone a significant reimagining to welcome “Mickey & Minnie’s Runaway Railway” in 2023. This refurbishment aimed to enhance the land’s interactivity and appeal to a new generation of Disney fans, all while retaining the charm that has made ToonTown a beloved destination for nearly three decades.
Dive Deeper into ToonTown’s Story
Want to know more about Mickey’s Toontown and hear some fascinating behind-the-scenes stories, then check out the latest episode of Disney Unpacked on Patreon @JimHillMedia. In this episode, the main Imagineer who worked on the Toontown project shares lots of interesting stories and details that you can’t find anywhere else. It’s full of great information and fun facts, so be sure to give it a listen!
History
Unpacking the History of the Pixar Place Hotel
Pixar Place Hotel, the newly unveiled 15-story tower at the Disneyland Resort, has been making waves in the Disney community. With its unique Pixar-themed design, it promises to be a favorite among visitors.
However, before we delve into this exciting addition to the Disneyland Resort, let’s take a look at the fascinating history of this remarkable hotel.
The Emergence of the Disneyland Hotel
To truly appreciate the story of the Pixar Place Hotel, we must turn back the clock to the early days of Disneyland. While Walt Disney had the visionary ideas and funding to create the iconic theme park, he faced a challenge when it came to providing accommodations for the park’s visitors. This is where his friend Jack Wrather enters the picture.
Jack Wrather, a fellow pioneer in the television industry, stepped in to assist Walt Disney in realizing his dream. Thanks to the success of the “Lassie” TV show produced by Wrather’s company, he had the financial means to build a hotel right across from Disneyland.
The result was the Disneyland Hotel, which opened its doors in October 1955. Interestingly, the early incarnation of this hotel had more of a motel feel than a hotel, with two-story buildings reminiscent of the roadside motels popular during the 1950s. The initial Disneyland Hotel consisted of modest structures that catered to visitors looking for affordable lodging close to the park. While the rooms were basic, it marked the beginning of something extraordinary.
The Evolution: From Emerald of Anaheim to Paradise Pier
As Disneyland’s popularity continued to soar, so did the demand for expansion and improved accommodations. In 1962, the addition of an 11-story tower transformed the Disneyland Hotel, marking a significant transition from a motel to a full-fledged hotel.
The addition of the 11-story tower elevated the Disneyland Hotel into a more prominent presence on the Anaheim skyline. At the time, it was the tallest structure in all of Orange County. The hotel’s prime location across from Disneyland made it an ideal choice for visitors. With the introduction of the monorail linking the park and the hotel, accessibility became even more convenient. Unique features like the Japanese-themed reflecting pools added to the hotel’s charm, reflecting a cultural influence that extended beyond Disney’s borders.
Japanese Tourism and Its Impact
During the 1960s and 1970s, Disneyland was attracting visitors from all corners of the world, including Japan. A significant number of Japanese tourists flocked to Anaheim to experience Walt Disney’s creation. To cater to this growing market, it wasn’t just the Disneyland Hotel that aimed to capture the attention of Japanese tourists. The Japanese Village in Buena Park, inspired by a similar attraction in Nara, Japan, was another significant spot.
These attractions sought to provide a taste of Japanese culture and hospitality, showcasing elements like tea ceremonies and beautiful ponds with rare carp and black swans. However, the Japanese Village closed its doors in 1975, likely due to the highly competitive nature of the Southern California tourist market.
The Emergence of the Emerald of Anaheim
With the surge in Japanese tourism, an opportunity arose—the construction of the Emerald of Anaheim, later known as the Disneyland Pacific Hotel. In May 1984, this 15-story hotel opened its doors.
What made the Emerald unique was its ownership. It was built not by The Walt Disney Company or the Oriental Land Company (which operated Tokyo Disneyland) but by the Tokyu Group. This group of Japanese businessmen already had a pair of hotels in Hawaii and saw potential in Anaheim’s proximity to Disneyland. Thus, they decided to embark on this new venture, specifically designed to cater to Japanese tourists looking to experience Southern California.
Financial Challenges and a Changing Landscape
The late 1980s brought about two significant financial crises in Japan—the crash of the NIKKEI stock market and the collapse of the Japanese real estate market. These crises had far-reaching effects, causing Japanese tourists to postpone or cancel their trips to the United States. As a result, reservations at the Emerald of Anaheim dwindled.
To adapt to these challenging times, the Tokyu Group merged the Emerald brand with its Pacific hotel chain, attempting to weather the storm. However, the financial turmoil took its toll on the Emerald, and changes were imminent.
The Transition to the Disneyland Pacific Hotel
In 1995, The Walt Disney Company took a significant step by purchasing the hotel formerly known as the Emerald of Anaheim for $35 million. This acquisition marked a change in the hotel’s fortunes. With Disney now in control, the hotel underwent a name change, becoming the Disneyland Pacific Hotel.
Transformation to Paradise Pier
The next phase of transformation occurred when Disney decided to rebrand the hotel as Paradise Pier Hotel. This decision aligned with Disney’s broader vision for the Disneyland Resort.
While the structural changes were limited, the hotel underwent a significant cosmetic makeover. Its exterior was painted to complement the color scheme of Paradise Pier, and wave-shaped crenellations adorned the rooftop, creating an illusion of seaside charm. This transformation was Disney’s attempt to seamlessly integrate the hotel into the Paradise Pier theme of Disney’s California Adventure Park.
Looking Beyond Paradise Pier: The Shift to Pixar Place
In 2018, Disneyland Resort rebranded Paradise Pier as Pixar Pier, a thematic area dedicated to celebrating the beloved characters and stories from Pixar Animation Studios. As a part of this transition, it became evident that the hotel formally known as the Disneyland Pacific Hotel could no longer maintain its Paradise Pier theme.
With Pixar Pier in full swing and two successful Pixar-themed hotels (Toy Story Hotels in Shanghai Disneyland and Tokyo Disneyland), Disney decided to embark on a new venture—a hotel that would celebrate the vast world of Pixar. The result is Pixar Place Hotel, a 15-story tower that embraces the characters and stories from multiple Pixar movies and shorts. This fully Pixar-themed hotel is a first of its kind in the United States.
The Future of Pixar Place and Disneyland Resort
As we look ahead to the future, the Disneyland Resort continues to evolve. The recent news of a proposed $1.9 billion expansion as part of the Disneyland Forward project indicates that the area surrounding Pixar Place is expected to see further changes. Disneyland’s rich history and innovative spirit continue to shape its destiny.
In conclusion, the history of the Pixar Place Hotel is a testament to the ever-changing landscape of Disneyland Resort. From its humble beginnings as the Disneyland Hotel to its transformation into the fully Pixar-themed Pixar Place Hotel, this establishment has undergone several iterations. As Disneyland Resort continues to grow and adapt, we can only imagine what exciting developments lie ahead for this iconic destination.
If you want to hear more stories about the History of the Pixar Place hotel, check our special edition of Disney Unpacked over on YouTube.
Stay tuned for more updates and developments as we continue to explore the fascinating world of Disney, one story at a time.
History
From Birthday Wishes to Toontown Dreams: How Toontown Came to Be
In the latest release of Episode 4 of Disney Unpacked, Len and I return, joined as always by Disney Imagineering legend, Jim Shull. This two-part episode covers all things Mickey’s Birthday Land and how it ultimately led to the inspiration behind Disneyland’s fan-favorite land, “Toontown”. But let’s not get ahead of ourselves here. It all starts in the early days at Disneyland.
Early Challenges in Meeting Mickey
Picture this: it’s the late 1970s and early 1980s, and you’re at Disneyland. You want to meet the one and only Mickey Mouse, but there’s no clear way to make it happen. You rely on Character Guides, those daily printed sheets that point you in Mickey’s general direction. But let’s be honest, it was like finding a needle in a haystack. Sometimes, you got lucky; other times, not so much.
Mickey’s Birthdayland: A Birthday Wish that Came True
Fast forward to the late 1980s. Disney World faced a big challenge. The Disney-MGM Studios Theme Park was under construction, with the company’s marketing machine in full swing, hyping up the opening of Walt Disney World’s third theme park, MGM Studios, in the Spring of 1989. This extensive marketing meant that many people were opting to postpone their family’s next trip to Walt Disney World until the following year. Walt Disney World needed something compelling to motivate guests to visit Florida in 1988, the year before Disney MGM Studios opened.
Enter stage left, Mickey’s Birthdayland. For the first time ever, an entire land was dedicated to a single character – and not just any character, but the mouse who started it all. Meeting Mickey was no longer a game of chance; it was practically guaranteed.
The Birth of Birthdayland: Creative Brilliance Meets Practicality
In this episode, we dissect the birth of Mickey’s Birthdayland, an initiative that went beyond celebrating a birthday. It was a calculated move, driven by guest feedback and a need to address issues dating back to 1971. Imagineers faced the monumental task of designing an experience that honored Mickey while efficiently managing the crowds. This required the perfect blend of creative flair and logistical prowess – a hallmark of Disney’s approach to theme park design.
Evolution: From Birthdayland to Toontown
The success of Mickey’s Birthdayland was a real game-changer, setting the stage for the birth of Toontown – an entire land that elevated character-centric areas to monumental new heights. Toontown wasn’t merely a spot to meet characters; it was an immersive experience that brought Disney animation to life. In the episode, we explore its innovative designs, playful architecture, and how every nook and cranny tells a story.
Impact on Disney Parks and Guests
Mickey’s Birthdayland and Toontown didn’t just reshape the physical landscape of Disney parks; they transformed the very essence of the guest experience. These lands introduced groundbreaking ways for visitors to connect with their beloved characters, making their Disney vacations even more unforgettable.
Beyond Attractions: A Cultural Influence
But the influence of these lands goes beyond mere attractions. Our episode delves into how Mickey’s Birthdayland and Toontown left an indelible mark on Disney’s culture, reflecting the company’s relentless dedication to innovation and guest satisfaction. It’s a journey into how a single idea can grow into a cherished cornerstone of the Disney Park experience.
Unwrapping the Full Story of Mickey’s Birthdayland
Our two-part episode of Disney Unpacked is available for your viewing pleasure on our Patreon page. And for those seeking a quicker Disney fix, we’ve got a condensed version waiting for you on our YouTube channel. Thank you for being a part of our Disney Unpacked community. Stay tuned for more episodes as we continue to “Unpack” the fascinating world of Disney, one story at a time.
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