In Memoriam
Remembering X Atencio and the weird career path that took him from being an assistant animator to becoming a Disney Legend
“Playful spooks have interrupted our tour. Please remain seated in your … Doom Buggy.”
Copyright Disney Enterprises, Inc.All rights reserved
If you’ve ever been on The Haunted Mansion and heard this message as your ride vehicle temporarily came to a halt, those were the reassuring tones of Disney Legend X Atencio that you were listening to. Who just passed away this past Sunday at the ripe old age of 98.
And believe you me, X knew a lot about interrupted journeys. The weird little twists & turns that life can sometimes suddenly take.
Take – for example – what happened back in 1941. The then-22 year-old Atencio had just landed his dream job. He was working at Walt Disney Studios on animated masterpieces like “Pinocchio” & “Fantasia.” But then the United States was plunged into WW II. And just like so many other young men of that generation, X suddenly found himself halfway ’round the world doing something that he’d never ever done before. Which was serving as a photo interpreter for the Army Air Corps as part of a unit that was stationed in England.
Copyright Disney Enterprises, Inc. All rights reserved
Given the importance of his work to the war effort (X and his squad would study aerial surveillance to help military intelligence officials identify potential targets), Atencio threw himself into his work and quickly rose through the ranks. Eventually becoming a captain in the U.S. Army Air Forces’ 2nd Photo Tech Squadron.
Once he was mustered out of the service in 1945, X returned to Walt Disney Productions to find the Mouse Factory much changed. In the wake of the 1941 animators strike (and due to the financial strains that the Studio had been placed during the War), full length animated feature were no longer WDP’s primary focus. In the post-war years, Walt kept the lights on at his Studio by producing animated short subjects and package features like 1946’s “Make Mine Music.” Which were these feature-length films that made up of multiple animated sequences of varying lengths.
And if that’s Walt Disney Studios was doing at that time … Well, then X was going to produce the best possible animation he could under these new, more austere conditions. And Atencio did turn out some truly great work over the next decade. In fact, X’s first on-screen credit came with 1953’s “Toot, Whistle, Plunk and Boom.” Which used stylized limited animation to explain how mankind had invented music and eventually went on to win that year’s Academy Award for Best Animated Short Subject.
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And since Atencio had showed genuine talent while working on that challenging production, when Walt was putting together a team to handle the animation component for “The Mickey Mouse Club” (which was his studio’s first foray into animation for television), he naturally taped X for this assignment. And given – some 15 years earlier – one of his very first assignments at Disney Studios was doing clean-up on Jiminey Cricket, X found it somewhat bizarre that he was once again working with this character. Only this time around, Pinocchio’s insect pal was serving as the host of MMC’s “I’m No Fool” safety series.
And given that Atencio had done such a great job producing Disney quality animation on a television production schedule & budget, when Walt began experimenting with the use of stop motion animation at his Studio … Well, you know who Disney automatically reached out when it came to this assignment. And as he’d done with all of those other I’ve-never-really-done-this-before situations that X had suddenly found himself dropped into, he excelled. Working with Bill Justice, Atencio created memorable stop motion sequences for 1959’s “Noah’s Ark,” 1961’s “Babes in Toyland” and 1964’s “Mary Poppins.”
It was on the heels of “Poppins” enormous international success that Walt decided to throw the ultimate curve ball X’s way. You see, that was when Disney invented Atencio to join his team at WED. And from that point forward, the twists & turns started coming at a blistering pace.
Copyright Disney Enterprises, Inc. All rights reserved
“I honestly never knew – when I came into work at Imagineering each day – what Walt was then going to have me work on,” X once told me. “I remember back when we were working on ‘Pirates of the Caribbean.’ And I casually mentioned in a meeting that – because this attraction that we were designing was made up of all these disconnected elements and scenes – we probably need something like a song to provide some connective tissue for this show. And Walt immediately said ‘That’s a great idea, X. You go write that song.’ “
And since he’d been working for Walt Disney Productions for over 25 years at that point, Atencio knew that – when the boss gave you an assignment like that – you did it. So even though X had never written a song before, he then went home and wrote “Yo Ho (A Pirate’s Life for Me).” Which – thanks to his witty lyrics and George Bruns’ playful tune – turned all of those ” … beggars and blighters and ne’er do-well cads” who line this attraction’s ride trough into characters that you can actually laugh at. Largely because of the lines that Atencio wrote for his first-ever song. Which had this robotic buccaneers bragging that ” … Aye, but we’re loved by our mommies and dads.” Which is something that no real pirate who sailed the seven seas ever said.
And because “Yo Ho (A Pirate’s Life for Me)” was so well received, when the Imagineers were finalizing the Haunted Mansion, X was tapped again. This time, he had to come up with some sort of tune that could then serve as the glue that would tie all those eerie atmospheric settings that Claude Coats had created in with those marvelous macabre creatures that Marc Davis had dreamed up. So partnering with Buddy Baker this time around, Atencio came up with “Grim Grinning Ghosts (The Screaming Song).”
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Which (to my way of thinking, anyway) does a brilliant job of threading that attraction’s narrative needle. Using playful lyrics like …
Now don’t close your eyes and don’t try to hide
Or a silly spook may sit by your side
Shrouded in a daft disguise
They pretend to terrorize
Grim Grinning Ghosts come out to socialize
… to quickly get across the silly-but-scary tone that Disney’s Haunted Mansion was always shooting for.
Disney Legend X Atencio and a trio of hitchhiking ghost at an anniversary
event for the Disneyland version of The Haunted Mansion. Copyright
Disney Enterprises, Inc. All rights reserved
And I have to tell you, the fact that “Grim Grinning Ghosts (The Screaming Song)” – along with “Yo Ho (A Pirate’s Life for Me)” – became these much-beloved tunes that then became known around the world just tickled X. As someone who was just thrilled to have made the cut at the Mouse Factory (Back in 1938 when Atencio was first hired by the Company, X actually ran all the way from the old studio complex on Hyperion Avenue back to his aunt’s house shouting, “I got a job at Disney! I got a job at Disney!”), to now be involved in the creation of these cutting-edge theme park attractions was kind of mind-blowing for a kid who originally came out of Walsenburg, Colorado.
And just we’re clear here: X didn’t just write the theme songs for Disney’s Pirates of the Caribbean and the Haunted Mansion. Atencio also wrote the overall scripts for those shows. And “Adventure Thru Inner Space.” And “Space Mountain.” X also worked on a number of EPCOT Center-related projects, among them Spaceship Earth, World of Motion and the Mexican pavilion.
X decided to retire from the Walt Disney Company in 1984 just a year or so after WDW’s science & discovery park first opened. But the Imagineers kept calling Atencio back in to consult on various projects. Not to mention taking part in various anniversaries or fan events that Disney repeatedly held for those two signature attractions that X worked on.
Copyright Disney Enterprises, Inc. All rights reserved
And every time I saw Atencio at one of these Pirates of the Caribbean or Haunted Mansion events, he was still the same old X. Still tickled that – thanks to all the weird twists & turns his career at Disney had taken over the decades – he had somehow become this rock star Imagineer. Which is why Atencio was always glad to shake every hand, graciously agreed to sign every autograph or pose for every photograph.
That’s why – even though it’s sad that we just lost X — I think it’s important to remember how this man lived his life. How Atencio believed that – no matter the challenge you faced or the circumstance that you found yourself in – you always had to do your very best work. Because you honestly never knew what was coming next. How the good work that you do on this job might then lead to your next opportunity.
Which – as far as life lessons go – is a pretty good one. I think, anyway.
X Atencio and Walt Disney circa 1954. Copyright Disney Enterprises, Inc.
All rights reserved
JHM wishes to extend its heartfelt condolences to X Atencio’s friends & extended family during their time of sorrow.
This article was originally published by the Huffington Post on Monday, September 11, 2017
Film & Movies
“Seinfeld” Moms: A Tribute to Two TV Moms We Lost in April 2022, Estelle Harris & Liz Sheridan
In what many have called his greatest poem, “The Waste Land” (Poetry fans will be celebrating the centennial of its publication later this year. It first appeared in print back in December of 1922. Anyway … ), T.S. Eliot once said “ … April is the cruelest month.”
Well, this past April was certainly cruel to “Seinfeld” fans. That’s when we not only lost Estelle Harris (Who played George Costanza’s Mom. Who was also named Estelle) but also Liz Sheridan (Who played the mother of that hit TV show’s title character, Helen Seinfeld).
Less than two weeks separated these performers’ passings. We lost Ms. Harris on Saturday, April 2nd and then Ms. Sheridan on Friday, April 15th. In a kind of interesting coincidence, both women died of natural causes at the age of 93.
Mind you, these two talented ladies took two very different paths when they started their careers in show business. Liz started early and began dancing on Broadway back in the 1950s.
In fact, if you’d like a look back at that time in Ms. Sheridan’s career, you should pick up a copy of “Dizzy and Jimmy,” the book she wrote back in 2000. It details her love affair with a certain 21-year-old Indiana farm boy who had traveled to NYC by way of Hollywood seeking his fortune. Maybe you’ve heard of this guy? Screen legend James Dean?
Whereas Estelle … Well, strange as this may seem (given how effortlessly she stole scenes from every other actor she ever worked with), Harris actually waited ‘til she turned 53 before then embarking on her professional performing career.
Estelle Harris & Liz Sheridan: Early Career in Television & Film
Estelle’s first film role was in Sergio Leone’s “Once Upon a Time in America” (1984). Harris’ first role of television quickly followed. She played Easy Mary, an elderly hooker on an episode of NBC’s “Night Court” back in 1985. And Harris’ performance got such big laughs at that night’s taping that the show’s producers quickly decided to write Estelle’s character into additional episodes.
A similar sort of thing happened around this same time in Liz Sheridan’s career. In 1986, she was hired to play the nosy neighbor on an episode of another NBC sitcom, “ALF.” But Sheridan’s performance as grumpy Raquel Ochmonek made such a big impression on the audience attending that evening’s taping the producers brought her back multiple times. Over the course of “ALF” ‘s four season run on NBC (September of 1986 – March of 1990), Liz appeared in nearly 30 episodes.
So it stands to reason that — when production of “The Seinfeld Chronicles” was getting underway in 1989 (This show’s name wouldn’t officially be shortened to just “Seinfeld” until the start of Season 2 in January of 1991) — whenever the question of “Who’s gonna play George or Jerry’s Mom?” would come up, the show’s creative team would always say it’s gotta be someone solid and strong. Some veteran performer who just can walk in and then immediately claim that role. In short, someone like Estelle Harris or Liz Sheridan.
Roles on “Seinfeld”
Sheridan made her very first appearance as Jerry’s Mom Helen relatively early on. We’re talking Episode 2 of Season One in an episode entitled “The Stake Out.” Which initially aired on NBC on May 31, 1990.
Whereas Georga Costanza’s Mom, Estelle … That character didn’t make her first appearance on “Seinfeld” until November of 1992. But give that Estelle Harris’ entrance into this by-then-hit sitcom came with “The Contest,” that infamous episode which introduced the phrase “Master of Your Domain” into the pop lexicon, few people ever forgot her arrival on that show.
Anywho … Being cast as George Costanza’s Mom really put Estelle Harris on the map. At least as far as animation studios were concerned.
Work in Animation
Estelle was soon hired to voice Mrs. Potato Head in “Toy Story 2” (1999). Which was truly inspiring casting when it came to the wife of Don Rickles’ Mr. Potato Head character. For her shrillness was a perfect counterpoint to Don’s vocal bombastics. She reprised this role twice more, “Toy Story 3” (2010) and “Toy Story 4” (2019). And that vocal performance wound up being Harris’ very last ever film role.
Just so you know: Liz Sheridan did some voice work for animation as well. She was the voice of Mrs. Stillman on “Life with Louie,” that animated sitcom from the 1990s built around the late, great Louie Anderson’s stand-up routine.
Back to Estelle Harris now … Since animators just loved her voice, Estelle wound up playing a lot of cartoon Moms over the past 25 years:
- Professor Hubert J. Farnsworth’s Mom on “Futurama”
- Sylvester’s Mom on “The Looney Tunes Show”
- even Death’s Mom on “Family Guy”
Conversation with Estelle Harris
And while I never got to meet Ms. Sheridan, I did once get the chance to sit down with Ms. Harris and then interview her in regards to Estelle’s reoccurring role on that Disney Channel hit from the mid-2000s, “The Suite Life with Zack & Cody.”
And I can tell you folks that — after having had a half hour-long conversation with this delightful woman — that that shrill, grating voice was Harris’ real voice. But the lady herself could not have been nicer. Estelle was a sweet old broad who was actually in on the joke. She just loved the fact that people were constantly hiring her to come on their shows & then be incredibly annoying.
Back to Estelle’s passing now … Last month, Harris’ really-for-real son Glenn — issued this statement:
“It is with the greatest remorse and sadness to announce that Estelle Harris has passed on this evening at 6:25 pm. Her kindness, passion, sensitivity, humor, empathy and love were practically unrivaled, and she will be terribly missed by all those who knew her.”
Then Estelle’s TV son, the hugely talented Jason Alexander, Tweeted out a tribute to this beloved performer:
“One of my favorite people has passed. My TV mama, Estelle Harris. The joy of playing with her and relishing her glorious laughter was a treat. I adore you, Estelle. Love to your family. Serenity now and always. RIP Estelle Harris.”
Jerry Seinfeld also used social media to share his thoughts about the sad passing of Liz Sheridan:
“Liz was always the sweetest, nicest TV mom a son could wish for. Every time she came on our show it was the coziest feeling for me. So lucky to have known her.”
More “Seinfeld” Dads and Relatives
And just in case, you’re wondering:
- We lost John Randolph (he was the actor who originated the role of George Costanza’s Dad) back in 2004
- We lost Barney Martin (he played Jerry’s Dad) back in 2005
- We lost Len Lesser (he played Jerry’s Uncle Leo) in 2011
- And we lost Jerry Stiller (who took over the role of George Costanza’s Dad from John Randolph and really made it his own) in 2020
Mom – Let Her Know How You Feel
Okay. I know. These were just two very talented ladies who played Moms on TV. But let this be a reminder to you that — in this life — you only get one Mom. My own turned 90 earlier this year. So — if you get the chance today — be sure and let them know how you really feel about them.
Unless — of course — you have a somewhat problematic relationship with your Mother. If so … Well, then maybe you should wait ‘til Festivus to let Mom know about how you really feel about her. Just remember that you’re not allowed to air any grievances until you’re actually holding that unadorned aluminum pole.
Happy Mothers Day!
Film & Movies
The Unforgettable Voice of Iago – A Tribute to Gilbert Gottfried
The animation AND comedy community suffered a huge, huge loss on April 12, 2022 with the untimely passing of Gilbert Gottfried. Gilbert passed away at the far-too-young age of 67 after a years-long battle with a form of muscular dystrophy.
Gilbert Gottfried – Stand-up Comedian
This comedian’s comedian first came on my own personal radar back in April of 1987. That’s when Cinemax first aired this half hour-long special that featured Gilbert’s stand-up act at the time. This show was so hilarious that I made a point of taping it the very next time it aired. And I’m sure that that VHS — which then got replayed many, many times — is still in a box somewhere in the basement.
Anyway … Gottfried performed lots of great material as part of this episode of the “Cinemax Comedy Experiment” show. One moment that really stood out for me — as a Disney fan — was when Gottfried grabbed two round trays that the staff then used to ferry drinks around that comedy club. Holding them up to the side of his head, Gilbert announced that his next impression would be Mickey Mouse on acid.
Gottfried then began flapping those drink trays back & forth around his head like he was Dumbo — while at the same time, in Mickey’s high-pitched voice — Gilbert kept screaming “I’m freaking out!”
Which — you’d think — would have landed Gottfried on Disney’s naughty list for the next few decades. But just three years later, here was Gilbert in a recording studio. Gainfully employed by the Mouse House as he recorded lines for Iago which would then be folded into Disney’s next big full length animated feature, “Aladdin.”
Gilbert Gottfried – Working for Disney
So how did Gottfried get that gig? There’s a great, great story about how Gilbert wound up being cast as Iago.
Perhaps you would like to hear the tale? It begins on a dark night where a dark man waits with a dark purpose.
Er … No … Sorry … This story actually begins in 1989 or thereabouts. Ron Clements & John Musker were working on Disney’s “Aladdin” and realized that they had a problem. This animated feature was supposed to be this wild, over-the-top fantasy comedy. And it certainly would be once the Genie (voiced by the late, great Robin Williams) officially entered the picture. But that character doesn’t actually enter Aladdin’s storyline until nearly 40 minutes into that film.
Aladdin’s Peddler Character – Genie All Along
This is why Ron & John wrote the opening scene for “Aladdin” the way that they did. So that they could then have Robin voice the Peddler’s character. Which would then give the audience a taste of the off-the-wall humor Williams would bring to this film when the Genie character finally officially entered the story. Which — again — wouldn’t be ‘til 40 minutes in.
This is also why the original end of “Aladdin” circled back around to the Peddler character. Where — after that character sang a brief reprise on “Arabian Night” — it would then be revealed that the Peddler (this storytelling / narrator character) had been the Genie all along.
Here’s what Ron Clements had to say about this matter in an August 2019 interview with USA Today:
“That was always the intention in making this movie. That the end of “Aladdin” would be this reveal – that this Peddler with the turban who we met in the very beginning of the movie was, in fact, the Genie. But that scene was eventually eliminated as ‘Aladdin’ continued to evolve and move through the production process.”
Anyway … We were talking about how the Genie character doesn’t officially enter “Aladdin” ‘til almost 40 minutes. Which is why Musker & Clements decided that they needed to bring another strong comic voice into this project early on to tide the audience over / keep them entertained & engaged until Robin Williams finally officially entered the picture.
Swapping Personalities – Jafar and Iago
Which sounded like a good idea. But there was a problem. At this point in production, Jafar the Grand Vizer was this dramatic, flamboyant character. Prone to throwing tantrums whenever he didn’t get his way in the Sultan’s court. Whereas Iago was supposed to be this cool understated character (At this time, Ron & John sort of envisioned Jafar’s parrot as Hobson. That butler character which the late Sir John Gielgud had played in “Arthur,” that Academy Award-winning Dudley Moore comedy from 1981).
This sort of character contrast — Jafar loud & flamboyant / Iago cool & understated (The parrot — in this version of “Aladdin” — was the actual brains behind the Grand Vizer’s scheme to unseat the Sultan) — was admittedly fun. But it didn’t really do much to help Musker & Clements with their the-first-30-minutes-of-this-movie-needs-to-be-a-lot-funnier problem.
It was then Ron & John decided to try flipping these two characters’ personas. Making Jafar the cool & calculating one while Iago then became the loud & obnoxious one. It was around this same time that “Aladdin” ‘s directors then began toying with the idea of getting Gilbert to come voice this character.
Beverly Hills Cop II and Jeffrey Katzenberg
Alan Siegel of The Ringer recently shared how Musker & Clements sold then–Walt Disney Studios chairman Jeffrey Katzenberg on the idea of hiring Gottfried to voice Iago.
They invited their boss to a screening room and played him a clip from ‘Beverly Hills Cop II’ in which Gottfried, as cranky accountant Sidney Bernstein, steals the scene from his former ‘Saturday Night Live’ castmate Eddie Murphy.
John Musker then said “We still remember Jeffrey Katzenberg’s reaction at the time. We showed it to him and he says, ‘I don’t know. Isn’t his voice kind of grating?’”
“We were — after listening to Jeffery’s kind-of-grating voice — like, ‘Well, is the pot calling the kettle black here or what?’ But Katzenberg did not say no. He just questioned us like, ‘Really?’ But we knew what we were getting.”
Voicing Aladdin’s Iago
Once he got cast in this role, Gilbert just loved doing Iago. Over the next 30 years, he came back again & again to voice this character from “Aladdin.” First for “Disney’s Aladdin: The Animated Series” and the home premiere that launched this series, “The Return of Jafar.” Then “Aladdin and the King of Thieves” as well as “The Enchanted Tiki Room: Under New Management.”
The Enchanted Tiki Room – Under New Management
And because Gilbert was a comedian who would say anything in order to get a laugh … Well, that’s why the Imagineers wrote that joke for the end of “Under New Management.” The meanest joke in theme park history. Expressly because the guys at WDI wanted to hear Gottfried say it.
Not a lot of visitors actually ever heard this joke. That was because — in order to hear it — you had to linger inside the “Under New Management” theater as the rest of the audience cleared out.
Just before this show reset and the theater’s automatic doors closed, that Audio Animatronic version of Iago yawned, stretched and then said:
“Well, I’m exhausted. I think I’ll go over to the Hall of President now and take a nap.”
I know that a lot of Disney park fans didn’t like “The Enchanted Tiki Room: Under New Management.” But me personally, I loved this Adventureland attraction (Which ran in WDW’s Magic Kingdom from April of 1998 through January of 2011). If only because we then got Broadway veteran Jerry Orbach (who — of course — voiced Lumiere in Disney’s animated version of “Beauty & the Beast”) to then voice Pierre the Parrot.
That’s actually how Gilbert lost his gig as the voice of the Aflac Duck. Back in March of 2011, right after that earthquake in Japan (which then caused that tsunami which then battered that country’s Tohoku region), Gottfried hopped on Twitter and began making jokes to the effect of “ …That’s strange. Normally when the tide goes out, it doesn’t take all of the people with it.” Aflac let him go almost immediately after those jokes on Twitter came to light.
Remembering Gilbert Gottfried
Me personally, I prefer to think of Gilbert as the kind & thoughtful guy he’s depicted to be in “Life, Animated: A Story of Sidekicks, Heroes, and Autism.” Ron Suskind’s book and subsequent documentary from 2016.
Life, Animated
“Life, Animated” is basically the story of Suskind’s son Owen. Who was this autistic kid that hadn’t talked for years but would obsessively watch Disney movies like “Aladdin” & “The Lion King.” Ron & his wife Cornelia eventually figured out how to communicate with their son, get Owen talking again by using these very same Disney films. Parroting bits of dialogue back to Owen, who would then give the response that — say — Iago had just said to Jafar.
As a tribute to Gottfried, I suggest that you seek “Life, Animated.” Or — at the very least — watch the film that was based on this book. Better yet, chase down a copy of Nick Berkley’s terrific documentary from November 2017, “Gilbert.” Which then allows you to get to know Gilbert Gottfried as he was outside of comedy clubs / away from the spotlight. Here you get to see Gottfried the terrific father, devoted husband & loyal family man.
Getting back to the movie version of “Life, Animated” now … What’s really great about this documentary is that you then get to see the key role that Gilbert Gottfried AND Jonathan Freeman (the voice of Jafar) played in turning Owen Suskind into the out-going, sweet, accomplished young man that he is today.
Beloved Voice of Disney Character
Anywho … There are those — when they think about Gilbert Gottfried — would automatically go to that incredibly filthy joke he tells in that 2005 film, “The Aristocrats.” Me? I’d prefer to remember the really funny man who — just like Don Rickles (when he won the role of voicing Mr. Potato Head in the “Toy Story” films, this insult comedian — who was justly famous for those crude stand-up routines he’d perform in Vegas — suddenly found himself with a brand-new audience. Most of whom were under the age of 10) — who just relished the idea that he got to voice this beloved Disney characters.
From what friends have told, Gilbert was just thrilled whenever the phone rang and it was someone from Disney asking him to come do Iago’s voice again. This time for a “Kingdom Hearts” game or for a new parade for the Parks or for an episode of the “House of Mouse” animated series.
Mind you, part of why Gottfried was excited was — with each of these calls from Disney — that then meant that a brand-new paycheck would soon be headed his way. But at the same time, what Gilbert genuinely got a kick out of was that he was that rarer-than-rare comedian where he could have this career where Gottfried could be filthy (especially with his friends & fellow comedians) but also family-friendly.
I’ll say this much: Ron Clements & John Musker were right to bring in Gilbert Gottfried in to voice Iago in “Aladdin.” That decision definitely made the exposition-heavy first act of that animated feature much, much funnier than they used to be.
More to the point, Gilbert’s vocal performance as Iago (coupled with Will Finn’s amazing animation of that feathered fink) — at times — almost steals “Aladdin” out from under Robin Williams’ masterful performance as the Genie. That’s how Gottfried was in the finished film.
On behalf of the entire Jim Hill Media team, we express our heartfelt condolences to Gilbert Gottfried’s friends and family during their time of sorrow.
This article is based on research done for Fine Tooning with Drew Taylor “Episode 170”, published on April 19, 2022. Fine Tooning with Drew Taylor is part of the Fine Tooning with Drew Taylor Jim Hill Media Podcast Network.
In Memoriam
Remembering Marty Sklar, the Disney Legend who specialized in making other people’s dreams come true
If you look around the Web today, you’ll see that there are lots of Disney fans who are expressing sorrow at Marty Sklar’s untimely passing.
But I wonder how many of these folks would ever admit that they were among those who – just two weeks ago today – actually booed this Disney Legend. All because Marty – at the “Disney Pirates of the Caribbean: 50 Years of Swashbuckling Adventures in Disney Parks” panel at this year’s D23 EXPO – dared to defend Imagineering’s recent decision to make some changes to that attraction’s auction scene.
“It’s just part of the process,” Sklar stated from the stage of the D23 EXPO Arena, “Walt started changing things at Disneyland from the first day it opened.”
Marty Sklar talks about the many changes that have been made to Disneyland’s
“Pirates of the Caribbean” since that attraction first opened back in March of
1967. Copyright Disney Enterprises, Inc. All rights reserved
And – believe you me – no one would know better at the not-exactly-happy start of the Happiest Place on Earth than Marty Sklar. Walt himself signed off on the idea of hiring this then-just 21-year old UCLA student to serve as the writer / editor / publisher of The Disneyland News. Which was this tabloid-style newspaper that used to be sold at this theme park back in the last 1950s.
Walt clearly like those stories that Marty was writing for The Disneyland News. Why is why – as soon as Sklar officially finished college – Disney insisted that this talented young wordsmith decamp from Anaheim for Burbank. Where Marty initially helped craft those intros that Walt did on his weekly TV series but eventually graduated to helping Disney put into words his vision for “Project Summer.” Not to mention that Experimental Prototype Community of Tomorrow which Walt wanted to build on that 40-square miles of swampland the Company purchased in Central Florida back in the early 1960s.
Of course, we lost Walt back in December of 1966. And for a time, the Company genuinely hesitated when it came to the Florida Project. They weren’t sure that it was financially prudent to proceed. Especially since the man with the plan had passed.
(L – R) Marty Sklar, Welton Becket, and Dick Irvine stand on a giant yellow “X” in late
1968 which marks the spot where Cinderella Castle will eventually be built at WDW’s
Magic Kingdom. Copyright Disney Enterprises, Inc. All rights reserved
But you know who fought tirelessly to make sure that Walt Disney World actually happened? Marty Sklar. He – along with Dick Nunis – sweet-talked, wheedled, threatened, cajoled. Whatever it took to keep Disney’s Board of Directors on board with this project. Not letting them get away with financial compromises and creative half measures (I remember Marty once telling me how the Board once tried to persuade he & Dick to settle for a Magic Kingdom that would be built right by the highway. To be specific: At the corner of I-4 & 192, approximately where the ESPN Wide World of Sports Complex was ultimately built) but to follow through with exactly Walt wanted to build.
Mind you, that got a lot harder once Roy O. Disney passed away in December of 1971. The Company’s next CEO – Card Walker – was far more cautious that either Walt or Roy had been. Which is why it took years of campaigning on Marty’s part to finally persuade Card to move forward with EPCOT.
Now there are those who will tell you that – because EPCOT (the theme park) isn’t really what Walt wanted to build in Central Florida (After all, the whole point of Walt Disney Productions acquiring those thousands of acres of swampland was so that the Company could then showcase all of ” … the new ideas and new technologies that are now emerging from the creative centers of American industry.” FYI: That line is from a speech that Marty wrote for Walt) — EPCOT Center is a bit of a botch.
Marty Sklar in WED’s model shop in the late 1970s conferring with an Imagineer
about EPCOT Center’s thesis attraction, Spaceship Earth. Copyright Disney
Enterprises, Inc. All rights reserved
But you know what I see when I look at Disney World’s science & discovery park? A place that Marty Sklar – almost through sheer force of will – made happen. If you look closely at many of the pictures that were taken at 1401 Flower Street in the 1970s as all of those different iterations of EPCOT (It’s a city. No, wait. Now it’s an industrial showcase. Hang on. What if we build a theme park instead?) slowly made their way through WED’s development pipeline, you’ll see that Marty’s in a lot of these photographs. Usually standing at the elbow of someone in power at the Mouse House, effectively saying ” … You know we have to build this, right?”
Now some folks will tell you that Marty Sklar was the Jiminy Cricket of The Walt Disney Company. The guy who kept Walt’s spirit alive within the organization long after the Company’s founder has passed. But to my way of thinking, that really sells Sklar short. It overlooks Marty’s amazing skills when it came to inter-office politics. Sklar was a pragmatist that would do whatever he had to – glad-hand potential corporate sponsors, spend countless hours in mind-numbing meetings, tirelessly work the telephones – to make sure that the Disney theme parks stayed viable & vital, constantly growing & changing.
You see, that’s what Marty learned from that dozen or so years that he spent at Walt’s elbow. That Disneyland Park (and consequently all of the theme parks that followed it) wasn’t supposed to be suspended in amber. It was supposed to be this dynamic collection of rides, shows and attractions that always had something new for Guests to see & experience.
Marty Sklar tours the still-under-construction Disney’s California Adventure theme park
during the Summer of 2000. Copyright Disney Enterprises, Inc. All rights reserved
Which isn’t to say that Sklar won every single battle that he fought. I remember sitting down with Marty back in February of 2001. This was just a day or so before Disney California Adventure officially opened to the public. And I ask Sklar flat-out that – if he had to do it all over again – was there anything that he’d change about the Disneyland Resort’s second gate.
Without blinking an eye, the then-Executive Vice President of Walt Disney Imagineering said “We should have built a third theater for ‘Soarin‘.’ That’s going to be a hugely popular attraction with Guests at this park. And the lines to ride ‘Soarin’ ‘ are going to be unnecessarily long because I wasn’t able to persuade Michael Eisner that we really needed to build a third theater.”
Now jump ahead to the Spring of last year. When – as EPCOT was rolling out “Soarin’ Around the World,” that brand-new ride film for this theme park’s clone of that still-super-popular DCA attraction – The Land Pavilion unveiled a third theater for this Future World attraction. When I mentioned this to Marty the very next time this Disney Legend and I got together, he laughed and then said ” … Well, sometimes they listen to me. Of course, this time around, it took 15 years for that message to finally sink in. But sometimes they still do listen to me.”
Marty Sklar shares a story about Harriet Burns at the D23 EXPO’s “Legends
of Walt Disney Imagineering” panel. Photo by Nancy Stadler
Speaking of listening to Sklar … On Sunday, July 16th, hundreds of Disney fans were listening in as Marty – along with Tony Baxter & John Stamos – hosted the final event at this year’s D23 EXPO. Which was a “Legends of Walt Disney Imagineering” panel. Thankfully, this time around, there were no boorish boos. Just respectful applause as Sklar & Baxter repeatedly paid tribute to so many of WDI’s unsung heroes.
Now given everything that Marty had had a hand in over the course of his 54 year-long career at the Mouse House, this Disney Legend would have been well within his rights to turn this particular panel into the Marty Sklar show. But that’s not what he did. If anything, over the course of this presentation, Sklar repeatedly stepped out of the spotlight so that he could then deliberately shine it on longtime co-workers & friends like Blaine Gibson & Harriet Burns (Marty shared an especially sweet story about these two which revealed how Blaine & Harriet – after they’d each lost their longtime spouses – wound up at the same assisted living facility. Which is how Gibson & Burns became sweethearts in their twilight years).
That (to me, anyway) says a lot about who Marty Sklar really was. Reveals much about this man’s true character. Never mind about the countless hours that this Disney Legend put into promoting & fundraising for the Ryman Arts Foundation. Which (of course) was named after Herb Ryman, another Disney Legend that Sklar worked side-by-side with for decades. And – to Marty’s way of thinking, anyway – never got the amount of attention / credit that he was due.
Marty Sklar talks with Herb Ryman about a concept painting for EPCOT Center’s
entrance complex. Copyright Disney Enterprises, Inc. All rights reserved
But that was what Sklar did. That was who Marty was. Whether it was all those intros that he wrote for Walt to read on the “Disneyland” TV show or the way he’d tirelessly work to turn some ride, show or attraction that WED had dreamed up into a reality, it was never really about him. It was always about making the other guy look better.
Which – in the end – is what made Marty look really good. At least in my book.
JHM extends its condolences to Sklar’s friends & family. Speaking of which: In lieu of flowers, the Sklar family has asked that donations please be made in Marty’s name to Ryman Arts at www.rymanarts.org.
This article was originally published by the Huffington Post on Friday, July 28, 2017
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