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“Transcendence” & “Rise of the Guardians” illustrate the fine art of how NOT to promote a motion picture



When something is transcendent, it's supposed to " …
be far better or greater than what is usual." Well, that's
clearly not what happened with "Transcendence" this past weekend. At
least when it comes to this Warner Bros. release reaching its true box office

That's all anyone in Hollywood can talk
about right now (Other than that other story, of course). Whether
"Transcendence" 's under-performance at the box office — coupled
with "The Lone Ranger
" crashing & burning last summer — means
that Johnny Depp has now lost his movie mojo. That moviegoers are no longer
interested in seeing this performer unless he's appearing in a "Pirates of
the Caribbean" film
or — to a lesser extent — working with Tim Burton.

Copyright Disney Enterprises, Inc. All rights reserved

Mind you, based on what I've heard from
people who've actually worked with Johnny, the one person who'd be most amused
by all this frantic Hollywood hand-wringing would be Depp himself. You see,
Johnny doesn't really consider himself to be a leading man but more of a
character actor. More to the point, Depp doesn't agree to take on parts because
he hopes that movie will then make beaucoup bucks. But — rather — because the
role being offered interests him and/or looks challenging.

That's why Johnny will be in Massachusetts next
month shooting "Black Mass," which details the FBI's complicated relationship with notorious Boston mobster James "Whitey" Bulger. Then after that, because he so enjoyed
playing the Mad Hatter in Tim Burton's "Alice in Wonderland
," Depp
has agreed to reprise that role in its 2016 sequel, "Through the Looking
." And once production of that big budget fantasy film wraps, Johnny
will be trading his top hat for some dreadlocks as the fifth installment of
Disney's "Pirates of the Caribbean" series
— which is tentatively titled "Dead Men Tell No
Tales" — sets sail.

Copyright Disney Enterprises, Inc. All rights reserved

And given that "Alice in Wonderland" sold $1.025 billion worth of
tickets worldwide
back in 2010 and "Pirates of the Caribbean: On Stranger

" sold $1.045 billion worth of tickets worldwide back in 2011, it's
assumed (at least within the corridors of power at Disney) that these two
highly anticipated follow-up films will do just as well as the originals. Which
is why — come 2016 / 2017 — I seriously doubt that you'll be hearing anyone
in Hollywood whining about Johnny Depp's waning box office appeal.

But that said … One has to wonder if
"Transcendence" would have done at least a little better at the box
office if Warner Bros. had opted to go with a far different marketing campaign
for this Alcon Entertainment production. As one Hollywood wag put it yesterday:
"They took one of the most attractive men in Hollywood and then put
together a promotional campaign that made Depp look like crap. No wonder nobody
went to see this movie."

Copyright 2014 Warner Bros. All rights reserved

But that's the thing about motion picture promotion. It's kind of an inexact
science. And if you have a film like "Transcendence" that's kind of
hard to sell / explain to begin with, putting the wrong trailer out there, the
wrong poster or even the wrong series of television commercials will sink you.

Case in point: DreamWorks Animation's
"Rise of the Guardians
." This Peter Ramsey film is arguably one of
the best films that DWA has ever produced. It's got memorable characters,
terrific action sequences, tons of humor & heart. Which is why many
animation fans — myself among them — tend to group "Rise of the
Guardians" right in there with DWA's best. And by that I mean: The original
," the original "Kung Fu Panda
" and the original "How
to Train Your Dragon

." (The jury's still out on "How to Train Your
Dragon 2
." But based on what people have told me about the hour-long chunk
of this Dean DeBlois film that aired at WonderCon this past weekend,
"Dragons 2" may be DreamWorks Animation's first sequel that equals.
Anyway …)

Copyright 2014 Fox / DreamWorks Animation. All rights reserved

And yet when "Rise of the Guardians" opened in theaters back on November 21, 2012, it seriously under-performed. This DWA production (which cost an estimated
$145 million to produce) stumbled so badly at the box office that this
animation studio was forced to take a $87 million write-down on the film. Not
only that, but in a tightening-its-belt gesture that came right on the heels
for "Guardians" not being able to launch DWA's next big franchise
("Rise" was originally supposed to have been the first installment in
a trilogy of films built around Santa Claus, the Easter Bunny, the Tooth Fairy,
the Sandman and Jack Frost), 350 members of DreamWorks Animation's staff of
2,200 were let go.

So how it is that a film that had supposedly
been testing through the roof prior to its release to theaters crashed &
burned so badly? Some will tell you that it was "Rise of the
Guardians" 's rather generic title. Which didn't exactly fire the
imagination of would-be moviegoers.

Copyright 2012 Paramount Pictures / DreamWorks
Animation. All rights reserved

There's also been some talk that American
movie-goers were somewhat put off by "Guardians" 's take on Santa
Claus. Which — according to the mythology that William Joyce had cooked up for
this character — was originally supposed to have been a Russian Cossack. Which
is why — in this DreamWorks Animation film — dear old Santa wielded swords
and had "Naughty" tattooed on one arm & "Nice" tattooed
on the other.

Me personally, I don't know if I buy into
that whole America-wasn't-ready-for-a-burly-Russian-Santa idea. Though I have
heard another, more interesting theory as to why "Guardians"
under-performed in North America. Which — according to the stories that I've been told by industry
insiders — supposedly had a lot to do with "Wreck-It Ralph

Copyright 2012 Disney Enterprises, Inc. All rights reserved

That Walt Disney Animation Studios production opened on November 2, 2012. And Paramount Pictures executives (who were handling the
distribution of all DreamWorks Animation films at that time. In fact, "Rise
of the Guardians" was the very last film released under this pact before
Fox then began distributing DWA's movies in 2013) supposedly freaked when they
saw the exit polling on "Wreck-It Ralph." Which reportedly suggested
that moviegoers  — as they were exiting opening
weekend screenings of this Rich Moore movie — had praised this WDAS production
for being especially funny.

And given that "Wreck-It Ralph" now
looked like it was going to have strong word-of-mouth and could potentially
still be a box office contender over the long Thanksgiving Weekend (which was
when "Rise of the Guardians" was going to be released to theaters)
… Well, Paramount & DWA execs supposedly ditched the television
promotional campaign that they had originally mapped out for "Guardians"
(which allegedly stressed the magic & the wonder of this new animated
feature. Not to mention its terrific cast of characters) and opted instead to
go with an expensive new set of TV commercials. Ones that would then play up
the humor of this motion picture by focusing almost exclusively on Santa's
dim-witted elves.


Which — the way I hear it — did more harm
than good to "Guardians." For when people saw this series of TV
commercials hyping DreamWorks Animation's next big feature, they supposedly
said / thought: "Hey, those elves look & behave just like the minions
in 'Despicable Me
.' I've already seen that movie. So why should I pay to see something
that I've already seen? I think I'll pass on seeing 'Rise of the Guardians.'

As I said earlier, promoting motion pictures is kind of an inexact science. But
even taking that into account, swapping out the television ad campaign that
you've previously mapped out for your new animated feature just two weeks prior
to its arrival in theaters is a very, very bad idea. And in the end, "Rise
of the Guardians" wound up paying the price for that late-in-the-game
change in its advertising strategy.

Copyright 1999 Warner Bros. All rights reserved

Which is why a lot of us animation fans out
there who keep hoping that "Rise" will eventually see an "Iron

" or "A Christmas Story
" -like revival. Both of those
movies initially bombed at the box office but eventually found huge &
enthusiastic audiences. Thanks in large part to Cartoon Network's decision to
begin presenting "Iron Giant" marathons (which is when this Brad Bird
film would then be run continuously on that cable channel for 24 hours straight)
on Thanksgiving Day in the early 2000s. Which had supposedly been inspired by
TBS's holiday tradition of running "A Christmas Story" for 24 hours
straight starting on Christmas Eve.

One can only imagine that — if some cable
channel were to stage a similar stunt with "Rise of the Guardians"
around Easter — that this DreamWorks Animation film would finally then be able
to shake off its bombed-during-its-theatrical-stigma reputation and then begin
being seen as the extraordinary piece of family entertainment that it actually is.

Copyright Paramount Pictures / DreamWorks Animation. All rights reserved

In fact, if you're looking for something fun
to watch with the family, tonight would be the perfect night to toss "Rise
of the Guardians" into your DVD or Blu-ray player. After all, Pitch's epic
final battle with Santa Claus, the Easter Bunny, the Tooth Fairy, the Sand Man
and Jack Frost supposedly happens just a day or so after Easter.

Besides, it's not like you were planning on going out tonight to see " Transcendence"

Copyright 2014 Warner Bros. All rights reserved

Your thoughts?

Jim Hill is an entertainment writer who has specialized in covering The Walt Disney Company for nearly 40 years now. Over that time, he has interviewed hundreds of animators, actors, and Imagineers -- many of whom have shared behind-the-scenes stories with Mr. Hill about how the Mouse House really works. In addition to the 4000+ articles Jim has written for the Web, he also co-hosts a trio of popular podcasts: “Disney Dish with Len Testa,” “Fine Tooning with Drew Taylor” and “Marvel US Disney with Aaron Adams.” Mr. Hill makes his home in Southern New Hampshire with his lovely wife Nancy and two obnoxious cats, Ginger & Betty.

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Jens Dahlmann of LongHorn Steakhouse has lots of great tips when it comes to grilling



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Sure, for some folks, the Fourth of July is all about fireworks. But for the 75% of all Americans who own a grill or a smoker, the Fourth is our Nation’s No. 1 holiday when it comes to grilling. Which is why 3 out of 4 of those folks will spend some time outside today working over a fire.

But here’s the thing: Though 14 million Americans can cook a steak with confidence because they actually grill something every week, the rest of us – because we use our grill or smoker so infrequently … Well, let’s just say that we have no chops when it comes to dealing with chops (pork, veal or otherwise).

So what’s a backyard chef supposed to in a situation like this when there’s so much at steak … er … stake? Turn to someone who really knows their way around a grill for advice. People like Jens Dahlmann, the Vice President and Corporate Executive Chef for Darden Restaurant’s LongHorn Steakhouse brand.

Given that Jens’ father & grandfather were chefs, this is a guy who literally grew up in a kitchen. In his teens & twenties, Dahlmann worked in hotels & restaurants all over Switzerland & Germany. Once he was classically trained in the culinary arts, Jens then  jumped ship. Well, started working on cruise ships, I mean.

Anyway … While working on Cunard’s Sea Goddess, Dahlmann met Sirio Maccioni, the founder of Le Cirque 2000. Sirio was so impressed with Jens’ skills in the kitchen that he offered him the opportunity to become sous-chef at this New York landmark. After four years of working in Manhattan, Dahlmann then headed south to become executive chef at Palm Beach’s prestigious Café L’Europe.

Jens Dahlmann back during his Disney World days

And once Jens began wowing foodies in Florida, it wasn’t all that long ’til the Mouse came a-calling. Mickey wanted Dahlmann to shake things up in the kitchen over at WDW’s Flying Fish Café. And he did such a good job with that Disney’s Boardwalk eatery the next thing Jens knew, he was then being asked to work his magic with the menu at the Contemporary Resort’s California Grill.

From there, Dahlmann had a relatively meteoric rise at the Mouse House. Once he became Epcot’s Food & Beverage general manager, it was only a matter of time before he wound up as the executive chef in charge of this theme park’s annual International Food & Wine Festival. Which – under Jens’ guidance – experienced some truly explosive growth.

“When I took on Food & Wine, that festival was only 35 days long and had gross revenues of just $5.5 million. When I left Disney in 2016, Food & Wine was now over 50 days long and that festival had gross revenues of $22 million,” Dahlmann admitted during a recent sit-down. “I honestly loved those 13 years I spent at Disney. When I was working there, I learned so much because I was really cooking for America.”

And it was exactly that sort of experience & expertise that Darden wanted to tap into when they lured Jens away from Mickey last year to become LongHorn Steakhouse’s new Vice President and Corporate Executive Chef. But today … Well, Dahlmann is offering tips to those of us who are thinking about cooking steak tips for the Fourth.

Photo by Jim Hill

“When you’re planning on grilling this holiday, if you’re looking for a successful result, the obvious place to start is with the quality of the meat you plan on cooking for your friends & family. If you want the best results here, don’t be cheap when you go shopping. Spend the money necessary for a fresh filet or a New York strip. Better yet a Ribeye, a nice thick one with good marbling. Because when you look at the marbling on a steak, that’s where all the flavor happens,” Jens explained. “That said, you always have to remember that — the higher you go with the quality of your meat — the less time you’re going to want that piece of meat to spend on the grill.”

And speaking of cooking … Before you even get started here, Jens suggests that you first take the time to check over all of your grilling equipment. Making sure that the grill itself is first scraped clean & then properly oiled before you then turn up the heat.

“If you’re working with a dirty grill, when you go to turn your meat, it may wind up sticking to the grill. Or maybe those spices that you’ve just so carefully coated your steak with will wind up sticking to the grill, rather than your meat,” Dahlmann continued. “Which is why it’s always worth it to spend a few minutes prior to firing up your grill properly cleaning & oiling it.”

Photo by Jim Hill

And speaking of heat … Again, before you officially get started grilling here, Jens says that it’s crucial to check your temperature gauges. Make sure that your char grill is set at 550 (so that it can then properly handle the thicker cuts of meat) and your flattop is set at 425 (so it can properly sear thinner pieces of meat).

Okay. Once you’ve bought the right cuts of quality meat, properly cleaned & oiled your grill, and then made sure that everything’s set at the right temperature (“If you can only stand to hold your hand directly over the grill for two or three seconds, that’s the right amount of heat,” Dahlmann said), it’s now time to season your steaks.

“Don’t be afraid to be bold here. You can’t be shy when it comes to seasoning your meat. You want to give it a nice coating. Largely because — if you’re using a char grill — a lot of that seasoning is just going to fall off anyway,” Jens stated. “It’s up to you to decide what sort of seasoning you want to use here. Even just some salt & pepper will enhance a steak’s flavor.”

Then – according to Dahlmann – comes the really tough part. Which is placing your meat on the grill and then fighting the urge to flip it too early or too often.

“The biggest mistake that a lot of amateur cooks make is that they flip the steak too many times. The real key to a well-cooked piece of meat is just let it be, “Jens insisted. “Of course, if you’re serving different cuts of meat at your Fourth of July feast, you always want to put your biggest thickest steak on the grill first. If you’re also cooking a New York Strip, you want to put that one on a few minutes later. But after that, just let the grill do its job and flip your meat a total of three or four times, once every three minutes or so.”

Of course, the last thing you want to do is overcook a quality piece of meat. Which is why Dahlmann suggests that – when it comes to grilling steaks – if you’re going to err, err on the side of undercooking.

“You can always put a piece of meat back on the grill if it’s slightly undercooked. When you over-cook something, all you can do then is start over with a brand-new piece of meat,” Jens said. “Just be sure that you’re using the correct cut of meat for the cooking result you’re aiming for. If someone wants a rare or medium rare steak, you should go with a thicker cut of steak. If one of your guests wants their steak cooked medium or well, it’s best to start with a thinner cut of meat.”

Photo by Jim Hill

As you can see, the folks at Longhorn take grilling steaks seriously. How seriously? Just last week at Darden Corporate Headquarters in Orlando, seven of these brand’s top grill masters (who – after weeks of regional competitions – had been culled from the 491 restaurants that make up this chain) competed for a $10,000 prize in the Company’s second annual Steak Master Series. And Dahlmann was one of the people who stood in Darden’s test kitchens, watching like a hawk as each of the contestants struggled to prepare six different dishes in just 20 minutes according to Longhorn Steakhouse’s exacting standards.

“I love that Darden does this. Recognizing the best of the best who work this restaurant,” Jens concluded. “We have a lot of people here who are incredibly knowledgeable & passionate when it comes to grilling.”

Speaking of which … If today’s story doesn’t include the exact piece of info that you need to properly grill that T-bone, just whip out your iPhone & text GRILL to 55702. Or – better yet – visit prior to firing up your grill or smoker later today. 

This article was originally published by the Huffington Post on Tuesday, July 4, 2017

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Brattleboro’s Strolling of the Heifers is a sincere if somewhat surreal way to spend a summer’s day in Vermont



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Some people travel halfway ‘around the planet so that they can then experience the excitement of the Running of the Bulls in Pamplona. If you’re more of a Slow Living enthusiast (as I am), then perhaps you should amble to Brattleboro, VT. Where – over the first weekend in June – you can then join a herd of cow enthusiasts at the annual Strolling of the Heifers.

Now in its 16th year, this three-day long event typically gets underway on Friday night in June with a combination block party / gallery walk. But then – come Saturday morning – Main Street in Brattleboro is lined with thousands of bovine fans.

Photo by Jim Hill

They’ve staked out primo viewing spots and set up camp chairs hours ahead of time. Just so these folks can then have a front row seat as this year’s crop of calves (which all come from local farms & 4-H clubs) are paraded through the streets.

Photo by Jim Hill

Viewed from curbside, Strolling of the Heifers is kind of this weird melding of a sincere small town celebration and Pasadena’s Doo Dah Parade. Meaning that – for every entry that actually acknowledged this year’s theme (i.e. “Dance to the Moosic”) — …

Photo by Jim Hill

… there was something completely random, like this parade’s synchronized shopping cart unit.

Photo by Jim Hill

And for every piece of authentic Americana (EX: That collection of antique John Deere tractors that came chugging through the city) …

Photo by Jim Hill

… there was something silly. Like – say – a woman dressed as a Holstein pushing a baby stroller through the streets. And riding in that stroller was a pig dressed in a tutu.

Photo by Jim Hill

And given that this event was being staged in the Green Mountain State & all … Well, does it really surprise you to learn that — among the groups that marched in this year’s Strolling of the Heifers – was a group of eco-friendly folks who, with their  chants of “We’re Number One !,” tried to persuade people along the parade route not to flush the toilet after they pee. Because – as it turns out – urine can be turned into fertilizer.

Photo by Jim Hill

And speaking of fertilizer … At the tail end of the parade, there was a group of dedicated volunteers who were dealing with what came out of the tail end of all those cows.

Photo by Jim Hill

This year’s Strolling of the Heifers concluded at the Brattleboro town common. Where event attendees could then get a closer look at some of the featured units in this year’s parade…

Photo by Jim Hill

… or perhaps even pet a few of the participants.

Photo by Jim Hill

But as for the 90+ calves who took part in the 2017 edition of Strolling of the Heifers, once they reached the town common, it was now time for a nosh or a nap.

Photo by Jim Hill

Elsewhere on the common, keeping with this year’s “Dance to the Moosic” theme, various musical groups performed in & around the gazebo throughout the afternoon.

Photo by Jim Hill

While just across the way – keeping with Brattleboro’s tradition of showcasing the various artisans who live & work in the local community – some pretty funky pieces were on display at the Slow Living Exposition.

Photo by Jim Hill

All in all, attending Strolling of the Heifers is a somewhat surreal but still very pleasant way to spend a summer’s day in Vermont. And that’s no bull.

Photo by Jim Hill

Well, that could be a bull. To be honest, what with the wig & all, it’s kind of hard to tell. 

This article was originally published by the Huffington Post on Sunday, June 4, 2017

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Looking to make an authentic Irish meal for Saint Patrick’s Day? If so, then chef Kevin Dundon says not to cook corned beef & cabbage



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Let’s at least start on a positive note: Celebrated chef, author & TV personality Kevin Dundon – the man that Tourism Ireland has repeatedly chosen as the Face of Irish Food – loves a lot of what happens in the United States on March 17th.

“I mean, look at what they do in Chicago on Saint Patrick’s Day. They toss all of this vegetable-based dye into the Chicago River and then paint it green for a day. That’s terrific,” Kevin said.

But then when it comes to what many Americans eat & drink on St. Paddy’s Day (i.e., a big plate of corned beef and cabbage. Which is then washed down with a mug of green beer) … Well, that’s where Dundon has to draw the line.

Irish celebrity chef Kevin Dundon displays a traditional Irish loin of bacon with Colcannon potatoes and a Dunbrody Kiss chocolate dessert. Photo by Tom Burton. Copyright Disney Enterprises, Inc. All rights reserved

“Green beer? No real Irishman would be caught dead drinking that stuff,” Kevin insists. “And as for eating corned beef & cabbage … That’s not actually authentic Irish fare either. Bacon and cabbage? Sure. But corned beef & cabbage was something that the Irish only began eating after they’d come to the States to escape the Famine. And even then these Irish-Americans only began serving corned beef & cabbage to their friends & family because they had to make do with the ingredients that were available to them at that time.”

And thus begins the strange tale of how corned beef & cabbage came to be associated with the North American celebration of Saint Patrick’s Day celebration. Because – according to Dundon – beef just wasn’t all that big a part of the Irish diet back in the 19th century.

To explain: Back in the Old Country, cattle – while they were obviously highly prized for the milk & cheese that they produced – were also beasts of burden. Meaning that they were often used for ploughing the fields or for hauling heavy loads. Which is why – back then — these animals were rarely slaughtered when they were still young & healthy. If anything, land owners liked to put a herd of cattle on display out in one of their pastures because that was then a sign to their neighbors that this farm was prosperous.

“Whereas pork … Well, everybody raised pigs back then. Which is why pork was a staple of the Irish diet rather than beef,” Dundon continued.

So if that’s what people actually ate back in the Old Country, how then did corned beef & cabbage come to be so strongly associated with Saint Patrick’s Day in the States.? That largely had to do with where the Irish wound up living after they arrived in the New World.

“When the Irish first arrived in America following the Great Famine, a lot of them wound up living in the inner city right alongside the Germans & the Jews, who were also recent immigrants to the States. And while that farm-fresh pork that the Irish loved wasn’t readily available, there was brisket. Which the Irish could then cure by first covering this piece of meat with corn kernel-sized pieces of rock salt – that’s how it came to be called corned beef. Because of the sizes of the pieces of rock salt that were used in the curing process – and then placing all that in a pot of water with other spices to soak for a few days.”

And as for the cabbage portion of corned beef & cabbage … Well, according to Kevin, in addition to buying their meat from the kosher delis in their neighborhood, the Irish would also frequent the stores that the German community shopped in. Where – thanks to their love of sauerkraut (i.e., pickled cabbage) – there was always a ready supply of cabbage to be had.

“So when you get right down to it, it was the American melting pot that led to corned beef & cabbage being found in the Irish-American cooking pot,” Dundon continued. “Since they couldn’t find or didn’t have easy access to the exact same ingredients that they had back in Ireland, Irish-Americans made do with what they could find in the immediate vicinity. And what they made was admittedly tasty. But it’s not actually authentic Irish fare.”

Mind you, what Kevin serves at Raglan Road Irish Pub and Restaurant at Disney Springs (which – FYI – Orlando Magazine voted as the area’s best restaurant back in 2014) is nothing if not authentic. Dundon and his team at this acclaimed gastropub pride themselves on making traditional Irish fare and then contemporized it.

Copyright Disney Enterprises, Inc. All rights reserved

“Take – for example – what we serve here instead of corned beef & cabbage. Again, because it was pork – rather than beef – that was the true staple of the Irish diet back then, what we offer instead is a loin of bacon that has been glazed with Irish Mist. That then comes with colcannon potatoes. Which is this traditional Irish dish that’s made up of mashed potato that have had some cabbage & bacon mixed through it,” Kevin enthused. “This heavenly ham – that’s what we actually call this traditional Irish dish at Raglan Road, Kevin’s Heavenly Ham – also includes some savory cabbage with a parsley cream sauce as well as a raisin cider jus. It’s simple food. But because of the basic ingredients – and that’s the real secret of Irish cuisine. That our ingredients are so strong – the flavors just pop off the plate.”

Which brings us to the real challenge that Dundon and the Raglan Road team face every day. Making sure that they actually have all of the ingredients necessary to make this traditional-yet-contemporized Irish fare to those folks who frequent this Walt Disney World favorite.

“Take – for example – the fish we serve here. We only used cold water fish. Salmon, mussels and haddock that have been hauled out of the Atlantic, the ocean that America and Ireland share,” Kevin stated. “Not that there’s anything wrong with warm water fish. It’s just that … Well, it doesn’t have the same structure. It’s a softer fish, which doesn’t really fit the parameters of Irish cuisine. And if you’re going to serve authentic food, you have to be this dedicated when it comes to sourcing your ingredients.

Copyright Mitchell Beazley. All rights reserved

And if you’re thinking of perhaps trying to serve an authentic Irish meal this year, rather than once again serving corned beef & cabbage at your Saint Patrick’s Day Feast … Well, back in September of last year, Mitchell Beazley published “The Raglan Road Cookbook: Inside America’s Favorite Irish Pub.” This 296-page hardcover not only includes the recipe for Kevin’s Heavenly Ham but also it tells the tale of how this now-world-renown restaurant wound up being built in Orlando.

On the other hand, if you happen to have to the luck of the Irish and are actually down at The Walt Disney World Resort right now, it’s worth noting that Raglan Road is right in the middle of its Mighty St. Patrick’s Day Festival. This four day-long event – which includes Irish bands and professional dancers – stretches through Sunday night. And in addition to all that authentic Irish fare that Dundon and his team are cooking up, you also sample the fine selection of beers & cocktails that this establishment’s four distinct antique bars (each of which are more than 130 years old and were imported directly from Ireland) will be serving. Just – As ucht Dé (That’s “For God’s Sake” in Gaelic) – don’t make the mistake of asking the bartender there for a mug of green beer.

“Why would anyone willingly drink something like that?,” Dundon laughed. “I mean, just imagine what their washroom will look like the morning after.”

This article was originally published by the Huffington Post on Friday, March 17, 2017

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