General

Udder Madness at the Mouse House

You wanna know the REAL reason that Walt Disney Pictures upcoming animated release, “Home on the Range,” has been rated PG? Jim Hill reveals this and more in an in-depth article about last Wednesday’s WDFA “Town Hall” meeting at the Alex Theater in Glendale, CA.

Published

20 years ago

January 20, 2004

Jim Hill

I know, I know. Last week, I promised that JimHillMedia.com was going to cut back on its coverage of the Disney Feature Animation situation. And that was honestly my intention.

But then Disney insiders began feeding me all of these stories about last Wednesday’s “Town Hall” meeting for Feature Animation employees. You know, the meeting where WDFA president David Stainton attempted to rally the troops … as well as put a somewhat friendly face on Disney management’s recent decision to shutter the company’s Central-Florida-based animation unit.

So (please forgive my awful Michael Corleone impression here, but …) “Just when I thought I was out, they pull me back in!”

“So where did this meeting take place, Jim?,” you ask. Not on the Burbank lot. But — rather — one town over in beautiful downtown Glendale. The 700 or so hardy souls who still work for WDFA gathered at the Alex Theater last Wednesday morning. Though — given what had just happened in Orlando — no one knew quite what to expect.

At 10 a.m. sharp, WDFA president David Stainton took the stage. And — once again displaying the tact and sensitivity that have already made this man a legend in the animation industry — he tried to tell a joke that went over like a lead balloon with this anxious assembly of animators.

Literally the first words out of Stainton’s mouth were: “So I’m having a great week!” Not “Thank you for coming. I know that this has really been a tough couple of days for the Feature Animation family. And you must have some questions about what just happened down in Florida. So let me try and explain why we did what we did …” But “So I’m having a great week!”

Sigh

I’ll say this much for David. After that extremely awkward beginning, he did allegedly try and put a human face on what just happened to the crew at Feature Animation — Florida. Stainton supposedly reiterated much of what had been said earlier about Disney’s decision to close WDFAF. (I.E. That that studio had to be closed because Mouse House managers now felt that it was necessary for all of the company’s artists and technicians to be under one roof once more, so that they could all work together to deliver the best possible animated features for the Disney corporation to release, etc.)

Then — sensing that the crowd in the Alex was feeling rather dispirited — David reportedly switched gears. Insisted that Disney Feature Animation already had some really great films in the pipeline.

This was Fred Tio’s (the senior vice president of marketing for the Walt Disney Motion Pictures Group) cue to quickly mount the stage. And then — with a flurry of hand gestures — Tio mapped the allegedly brilliant advertising campaign that the Mouse’s marketing department already had in place for WDFA’s next big release, “Home on the Range.” Fred supposedly felt that the film’s marketing campaign couldn’t miss because of HOTR’s “killer catch phrase”: “Bust a Moo on April Two!”

Sensing that the audience wasn’t quite buying what Tio was trying to sell, Stainton reportedly stood up and made his way back to the mike. Once there, David allegedly revealed the real reason that the Motion Picture Association of America had slapped a PG rating on “Home on the Range”: One joke in the film (a line you can actually hear in the “HOTR” trailer: Maggie’s “Yes, they’re real and stop staring.”) had supposedly upset the MPAA board. Which is why they felt they had no choice but to assign this Walt Disney Pictures release a PG rating.

(WDFA vets who attended last Wednesday’s “Town Hall” said that Fred didn’t exactly endear himself to the crowd by continually insisting that it was his department’s great marketing campaigns that would guarantee that Disney Feature Animation’s next few releases would be hits at the box office, rather than the films themselves.)

Anyway … once again sensing that he was losing the crowd, Stainton allegedly hustled Tio offstage and — in rapid succession — brought up the production teams for “Chicken Little,” “Fraidy Cat,” “A Day with Wilbur Robinson,” “American Dog” and “Rapunzel Unbraided.” Each of these productions’ directors gave a brief speech as they off showed some art work and/or work-in-progress footage. In an effort to familiarize the audience at the Alex with all of the other projects that WDFA had in its production pipeline.

But even this segment didn’t quite go according to David’s plan, as “Rapunzel Unbraided”‘s director Glen Keane took to the stage and talked and talked and talked. Keane may be a truly gifted animator, but he is not much of a public speaker. Though the crowd may have “Oohed” and “Aahed” when they saw his CG ballerina test, they reportedly weren’t all that impressed with Glen’s ham-handed attempts at humor. Particularly his digs at the Fiona character in Dreamworks’ “Shrek.”

Then — when all hope seemed lost — *** Cook took the stage. Cook — the longtime Disney Company employee (“How longtime?” you ask. *** actually started working for the Mouse back in 1970 as an hourly employee at Disneyland. He drove the Monorail as well as the Santa Fe and Disneyland railroad during his tenure in Anaheim. He even met his wife, Bonnie, while working at the theme park) who Michael Eisner named as chairman of Walt Disney Studios back in February 2002 — did what Stainton, Tio and Keane couldn’t do. He spoke from the heart and really got to the animators who were assembled at the Alex.

“How did he do that?” you ask. By reminding all of the artists and the technicians inside that theater that it was up to them to carry on the legacy of Walt Disney and Feature Animation. And the best way to do that was to make the best films possible. That — no matter what Fred Tio had said previously — that good marketing wasn’t the most important part of the puzzle. Good movies were.

(This last comment by Cook was the cause of a lot of conversation back in Burbank last Wednesday afternoon. Animators who had attended the meeting at the Alex kept saying: “What’s the significance of what *** said. Does that meant that he actually disagrees with what Fred was saying [I.E. That marketing is the most important part of the puzzle]? Does this mean that there’s yet another power play going on behind-the-scenes at the studio? Was Cook making some sort of statement about how Tio’s been performing lately? Does this mean that Disney Studios will have a new head of marketing soon?”

My apologies, folks. But this is actually how business is conducted in Hollywood. Where even the most innocuous sounding of statements can be parsed within an inch of its life. As industry insiders attempt to glean every iota of meaning out of even the most meaningless of statements. Spending hours puzzling away, wondering “What did he actually mean when he said that?”)

Anyway … given how long Keane’s comments had run, the WDFA “Town Hall meeting (which was originally only supposed to run ’til 11:30 a.m.) dragged on ’til past noon. Then — proving that he hadn’t really learned anything from his recent experience in Orlando — Stainton allegedly asked if anyone in the auditorium had any questions.

Luckily (for David anyway), last Wednesday wasn’t a repeat of what happened back at WDFAF. There were no boos or audible grumbles this time. Just polite questions from the audience at the Alex. Which included:

Is the Walt Disney Company going to continue to make direct-to-video sequels to Feature Animation productions? Yes.

Are Disney Television Animation and Walt Disney Feature Animation going to merge? No, but — in the years and months ahead — WDFA staffers should expect to see more lines of communication opening up between DTA, DisneyToon Studios and WDFA. The cooperation’s really looking to improve coordination and communication between these three divisions of the company. With the hope that this will help the Walt Disney Company get the best possible returns out of its various brand lines.

Is the Walt Disney Company looking to bring in “new talent” (I.E. live action directors) in an effort to re-energize Feature Animation? Provided that the right project comes along, it’s a possibility.

Finally, by 12:15, the “Town Hall” meeting at the Alex finally busted up. And — as all the WDFA staffers stumbled out in the sun light — some were supposedly heard to grumble: “Well, that was a tremendous waste of time.”

Why the negative attitude? Here, let’s let one Feature Animation insider explain:

“(Look, it’s all well and good that) David, Fred F*cking Tio and *** Cook all praised us for our legacy of animation. But who’s left? All of the cleanup, most of the traditional animators, most of the effects and background crews, the scene setup and camera and scanning and layout and everyone who worked on the traditional movies … They’re gone.

(At the meeting at the Alex), we were surrounded by computer nerds with pocket protectors who haven’t ever made a movie. Well, nerds and creative execs.

It’s sad. (The Disney) legacy (that *** Cook talked about) is just that: a legacy. It’s done, Jim. And it ain’t coming back.”

I know, I know. That’s a pretty depressing story. Particularly for a already cold and bleak Wednesday in January. But I just wanted you to know that — in spite of the fact the Feature Animation Florida story seems to have run its course — confusion still reigns in Burbank. Which is why JimHillMedia.com will continue to track all the trouble that Disney is having in Toontown these days.

So my apologies to all you JHM readers who actually thought that this story was over. But — based on all the intriguing e-mails that I got over the Martin Luther King day weekend — it would appear as if we’ve just scratched the surface here. So I hope you’ll indulge me as we continue to shine our spotlight on Stainton and Co. for a wee bit longer.

Your thoughts?

General

Seward Johnson bronzes add a surreal, artistic touch to NYC’s Garment District

Published

8 years ago

June 23, 2015

Jim Hill

Greetings from NYC. Nancy and I drove down from New
Hampshire yesterday because we'll be checking out
Disney Consumer Products' annual Holiday Showcase later today.

Anyway … After checking into our hotel (i.e., The Paul.
Which is located down in NYC's NoMad district), we decided to grab some dinner.
Which is how we wound up at the Melt Shop.

Photo by Jim Hill

Which is this restaurant that only sells grilled cheese sandwiches.
This comfort food was delicious, but kind of on the heavy side.

Photo by Jim Hill

Which is why — given that it was a beautiful summer night
— we'd then try and walk off our meals. We started our stroll down by the Empire
State Building
…

Photo by Jim Hill

… and eventually wound up just below Times
Square (right behind where the Waterford Crystal Times Square New
Year's Eve Ball is kept).

Photo by Jim Hill

But you know what we discovered en route? Right in the heart
of Manhattan's Garment District
along Broadway between 36th and 41st? This incredibly cool series of life-like
and life-sized sculptures that Seward
Johnson has created.

Photo by Jim Hill

And — yes — that is Abraham Lincoln (who seems to have
slipped out of WDW's Hall of Presidents when no one was looking and is now
leading tourists around Times Square). These 18 painted
bronze pieces (which were just installed late this past Sunday night / early
Monday morning) range from the surreal to the all-too-real.

Photo by Jim Hill

Some of these pieces look like typical New Yorkers. Like the
business woman planning out her day …

Photo by Jim Hill

… the postman delivering the mail …

Photo by Jim Hill

… the hot dog vendor working at his cart …

Photo by Jim Hill

… the street musician playing for tourists …

Photo by Jim Hill

Not to mention the tourists themselves.

Photo by Jim Hill

But right alongside the bronze businessmen …

Photo by Jim Hill

… and the tired grandmother hauling her groceries home …

Photo by Jim Hill

… there were also statues representing people who were
from out-of-town …

Photo by Jim Hill

… or — for that matter — out-of-time.

Photo by Jim Hill

These were the Seward Johnson pieces that genuinely beguiled. Famous impressionist paintings brought to life in three dimensions.

Note the out-of-period water bottle that some tourist left
behind. Photo by Jim Hill

Some of them so lifelike that you actually had to pause for
a moment (especially as day gave way to night in the city) and say to yourself
"Is that one of the bronzes? Or just someone pretending to be one of these
bronzes?"

Mind you, for those of you who aren't big fans of the
impressionists …

Photo by Jim Hill

… there's also an array of American icons. Among them
Marilyn Monroe …

Photo by Jim Hill

… and that farmer couple from Grant Wood's "American
Gothic."

Photo by Jim Hill

But for those of you who know your NYC history, it's hard to
beat that piece which recreates Alfred Eisenstaedt's famous photograph of V-J Day in Times Square.

Photo by Jim Hill

By the way, a 25-foot-tall version of this particular Seward
Johnson piece ( which — FYI — is entitled "Embracing Peace") will actually
be placed in Times Square for a few days on or around August 14th to commemorate the 70th
anniversary of Victory Over Japan Day (V-J Day).

Photo by Jim Hill

By the way, if you'd like to check these Seward Johnson bronzes in
person (which — it should be noted — are part of the part of the Garment
District Alliance's new public art offering) — you'd best schedule a trip to
the City sometime over the next three months. For these pieces will only be on
display now through September 15th.

General

Wondering what you should “Boldly Go” see at the movies next year? The 2015 Licensing Expo offers you some clues

Published

8 years ago

June 10, 2015

Jim Hill

Greeting from the 2015 Licensing Expo, which is being held
at the Mandalay Bay
Convention Center in Las
Vegas.

Photo by Jim Hill

I have to admit that I enjoy covering the Licensing Expo.
Mostly becomes it allows bloggers & entertainment writers like myself to
get a peek over the horizon. Scope out some of the major motion pictures &
TV shows that today's vertically integrated entertainment conglomerates
(Remember when these companies used to be called movie studios?) will be
sending our way over the next two years or so.

Photo by Jim Hill

Take — for example — all of "The Secret Life of
Pets" banners that greeted Expo attendees as they made their way to the
show floor today. I actually got to see some footage from this new Illumination
Entertainment production (which will hit theaters on July 8, 2016) the last time I was in Vegas. Which
was for CinemaCon back in April. And the five or so minutes of film that I viewed
suggested that "The Secret Life of Pets" will be a really funny
animated feature.

Photo by Jim Hill

Mind you, Universal Pictures wanted to make sure that Expo
attendees remembered that there was another Illumination Entertainment production
coming-to-a-theater-near-them before "The Secret Life of Pets" (And
that's "Minions," the "Despicable Me" prequel. Which
premieres at the Annecy International Animated Film Festival next week but
won't be screened stateside 'til July 10th of this year). Which is why they had
three minions who were made entirely out of LEGOS loitering out in the lobby.

Photo by Jim Hill

And Warner Bros. — because they wanted "Batman v
Superman: Dawn of Justice" to start trending on Twitter today — brought
the Batmobile to Las Vegas.

Photo by Jim Hill

Not to mention full-sized macquettes of Batman, Superman and
Wonder Woman. Just so conventioneers could then see what these DC superheroes
would actually look like in this eagerly anticipated, March 25, 2016 release.

Photo by Jim Hill

That's the thing that can sometimes be a wee bit frustrating
about the Licensing Expo. It's all about delayed gratification. You'll come
around a corner and see this 100 foot-long ad for "The Peanuts Movie"
and think "Hey, that looks great. I want to see that Blue Sky Studios production
right now." It's only then that you notice the fine print and realize that
"The Peanuts Movie" doesn't actually open in theaters 'til November
6th of this year.

Photo by Jim Hill

And fan of Blue Sky's "Ice Age" film franchise are in for an even
longer wait. Given that the latest installment in that top grossing series
doesn't arrive in theaters 'til July
15, 2016.

Photo by Jim Hill

Of course, if you're one of those people who needs immediate
gratification when it comes to your entertainment, there was stuff like that to
be found at this year's Licensing Expo. Take — for example — how the WWE
booth was actually shaped like a wrestling ring. Which — I'm guessing — meant
that if the executives of World Wrestling Entertainment, Inc. didn't like
the offer that you were making, they were then allowed to toss you out over the
top rope, Royal Rumble-style.

Photo by Jim Hill

I also have to admit that — as a longtime Star Trek fan —
it was cool to see the enormous Starship Enterprise that hung in place over the
CBS booth. Not to mention getting a glimpse of the official Star Trek 50th
Anniversary logo.

Photo by Jim Hill

I was also pleased to see lots of activity in The Jim Henson
Company booth. Which suggests that JHC has actually finally carved out a
post-Muppets identity for itself.

Photo by Jim Hill

Likewise for all of us who were getting a little concerned
about DreamWorks Animation (what with all the layoffs & write-downs &
projects that were put into turnaround or outright cancelled last year), it was
nice to see that booth bustling.

Photo by Jim Hill

Every so often, you'd come across some people who were
promoting a movie that you weren't entirely sure that you actually wanted to
see (EX: "Angry Birds," which Sony Pictures Entertainment / Columbia
Pictures will be releasing to theaters on May 20, 2016). But then you remembered that Clay Kaytis —
who's this hugely talented former Walt Disney Animation Studios animator — is
riding herd on "Angry Birds" with Fergal Reilly. And you'd think
"Well, if Clay's working on 'Angry Birds,' I'm sure this animated feature
will turn out fine."

Photo by Jim Hill

Mind you, there were reminders at this year's Licensing Expo
of great animated features that we're never going to get to see now. I still
can't believe — especially after that brilliant proof-of-concept footage
popped up online last year — that Sony execs decided not to go forward
with production of Genndy Tartakovsky's
"Popeye" movie. But that's the
cruel thing about the entertainment business, folks. It will sometime break
your heart.

Photo by Jim Hill

And make no mistake about this. The Licensing Expo is all
about business. That point was clearly driven home at this year's show when —
as you walked through the doors of the Mandalay
Bay Convention Center
— the first thing that you saw was the Hasbros Booth. Which was this gleaming,
sleek two story-tall affair full of people who were negotiating deals &
signing contracts for all of the would-be summer blockbusters that have already
announced release dates for 2019 & beyond.

Photo by Jim Hill

"But what about The Walt Disney Company?," you
ask. "Weren't they represented on the show floor at this year's Licensing
Expo?" Not really, not. I mean, sure. There were a few companies there hyping
Disney-related products. Take — for example — the Disney Wikkeez people.

Photo by Jim Hill

I'm assuming that some Disney Consumer Products exec is
hoping that Wikkeez will eventually become the new Tsum Tsum. But to be blunt,
these little hard plastic figures don't seem to have the same huggable charm
that those stackable plush do. But I've been wrong before. So let's see what
happens with Disney Wikkeez once they start showing up on the shelves of the
Company's North American retail partners.

Photo by Jim Hill

And speaking of Disney's retail partners … They were
meeting with Mouse House executives behind closed doors one floor down from the
official show floor for this year's Licensing Expo.

Photo by Jim Hill

And the theme for this year's invitation-only Disney shindig? "Timeless
Stories" involving the Disney, Pixar, Marvel & Lucasfilm brands that
would then appeal to "tomorrow's consumer."

Photo by Jim Hill

And just to sort of hammer home the idea that Disney is no
longer the Company which cornered the market when it comes to little girls
(i.e., its Disney Princess and Disney Fairies franchises), check out this
wall-sized Star Wars-related image that DCP put up just outside of one of its
many private meeting rooms. "See?," this carefully crafted photo
screams. "It isn't just little boys who want to wield the Force. Little
girls also want to grow up and be Lords of the Sith."

Photo by Jim Hill

One final, kind-of-ironic note: According to this banner,
Paramount Pictures will be releasing a movie called "Amusement Park"
to theaters sometime in 2017.

Photo by Jim Hill

Well, given all the "Blackfish" -related issues
that have been dogged SeaWorld Parks & Entertainment over the past two years, I'm
just hoping that they'll still be in the amusement park business come 2017.

Your thoughts?

General

It takes more than three circles to craft a Classic version of Mickey Mouse

Published

8 years ago

June 9, 2015

Jim Hill

You know what Mickey Mouse looks like, right? Little guy,
big ears?

Truth be told, Disney's corporate symbol has a lot of
different looks. If Mickey's interacting with Guests at Disneyland
Park (especially this summer, when
the Happiest Place on Earth
is celebrating its 60th anniversary), he looks & dresses like this.

Or when he's appearing in one of those Emmy Award-winning shorts that Disney
Television Animation has produced (EX: "Bronco Busted," which debuts
on the Disney Channel tonight at 8 p.m. ET / PT), Mickey is drawn in a such a
way that he looks hip, cool, edgy & retro all at the same time.

Looking ahead to 2017 now, when Disney Junior rolls out "Mickey and the
Roadster Racers," this brand-new animated series will feature a sportier version
of Disney's corporate symbol. One that Mouse House managers hope will persuade
preschool boys to more fully embrace this now 86 year-old character.

That's what most people don't realize about the Mouse. The
Walt Disney Company deliberately tailors Mickey's look, even his style of
movement, depending on what sort of project / production he's appearing in.

Take — for example — Disney
California Adventure
Park's "World of Color:
Celebrate!" Because Disney's main mouse would be co-hosting this new
nighttime lagoon show with ace emcee Neil Patrick Harris, Eric Goldberg really had
to step up Mickey's game. Which is why this master Disney animator created
several minutes of all-new Mouse animation which then showed that Mickey was
just as skilled a showman as Neil was.

Better yet, let's take a look at what the folks at Avalanche Studios just went
through as they attempted to create a Classic version of Mickey & Minnie.
One that would then allow this popular pair to become part of Disney Infinity
3.0.

"I won't lie to you. We were under a lot of pressure to
get the look of this particular version of Mickey — he's called Red Pants
Mickey around here — just right," said Jeff Bunker, the VP of Art
Development at Avalanche Studios, during a recent phone interview. "When
we brought Sorcerer Mickey into Disney Infinity 1.0 back in January of 2014,
that one was relatively easy because … Well, everyone knows what Mickey Mouse
looked like when he appeared in 'Fantasia.' "

"But this time around, we were being asked to design
THE Mickey & Minnie," Bunker continued. "And given that these Classic
Disney characters have been around in various different forms for the better
part of the last century … Well, which look was the right look?"

Which is why Jeff and his team at Avalanche Studios began watching hours &
hours of Mickey Mouse shorts. As they tried to get a handle on which look would
work best for these characters in Disney Infinity 3.0.

"And we went all the way back to the very start of Mickey's career. We began
with 'Steamboat Willie' and then watched all of those black & white Mickey shorts
that Walt made back in the late 1920s & early 1930s. From there, we
transitioned to his Technicolor shorts. Which is when Mickey went from being
this pie-eyed, really feisty character to more of a well-behaved leading
man," Bunker recalled. "We then finished out our Mouse marathon by
watching all of those new Mickey shorts that Paul Rudish & his team have
been creating for Disney Television Animation. Those cartoons really recapture
a lot of the spirit and wild slapstick fun that Mickey's early, black &
white shorts had."

But given that the specific assignment that Avalanche Studios had been handed
was to create the most appealing looking, likeable version of Mickey Mouse
possible … In the end, Jeff and his team wound up borrowing bits & pieces
from a lot of different versions of the world's most famous mouse. So that
Classic Mickey would then look & move in a way that best fit the sort of
gameplay which people would soon be able to experience with Disney Infinity
3.0.

"That — in a lot of ways — was actually the toughest
part of the Classic Mickey design project. You have to remember that one of the
key creative conceits of Disney Infinity
is that all the characters which appear in this game are toys," Bunker
stated. "Okay. So they're beautifully detailed, highly stylized toy
versions of beloved Disney, Pixar, Marvel & Lucasfilm characters. But
they're still supposed to be toys. So our Classic versions of Mickey &
Minnie have the same sort of thickness & sturdiness to them that toys have.
So that they'll then be able to fit right in with all of the rest of the
characters that Avalanche Studios had previously designed for Disney Infinity."

And then there was the matter of coming up with just the
right pose for Classic Mickey & Minnie. Which — to hear Jeff tell the
story — involved input from a lot of Disney upper management.

"Everyone within the Company seemed to have an opinion
about how Mickey & Minnie should be posed. More to the point, if you Google
Mickey, you then discover that there are literally thousands of poses out there
for these two. Though — truth be told — a lot of those kind of play off the
way Mickey poses when he's being Disney's corporate symbol," Bunker said.
"But what I was most concerned about was that Mickey's pose had to work
with Minnie's pose. Because we were bringing the Classic versions of these
characters up into Disney Infinity 3.0 at the exact same time. And we wanted to
make sure — especially for those fans who like to put their Disney Infinity
figures on display — that Mickey's pose would then complement Minnie.

Which is why Jeff & the crew at Avalanche Studios
decided — when it came to Classic Mickey & Minnie's pose — that they
should go all the way back to the beginning. Which is why these two Disney icons
are sculpted in such a way that it almost seems as though you're witnessing the
very first time Mickey set eyes on Minnie.

"And what was really great about that was — as soon as
we began showing people within the Company this pose — everyone at Disney
quickly got on board with the idea. I mean, the Classic Mickey that we sculpted
for Disney Infinity 3.0 is clearly a very playful, spunky character. But at the
same time, he's obviously got eyes for Minnie," Bunker concluded. "So
in the end, we were able to come up with Classic versions of these characters
that will work well within the creative confines of Disney Infinity 3.0 but at
the same time please those Disney fans who just collect these figures because
they like the way the Disney Infinity characters look."

So now that this particular design project is over, does
Jeff regret that Mouse House upper management was so hands-on when it came to
making sure that the Classic versions of Mickey & Minnie were specifically
tailored to fit the look & style of gameplay found in Disney Infinity 3.0?

"To be blunt, we go through this every time we add a new character to the
game. The folks at Lucasfilm were just as hands-on when we were designing the
versions of Darth Vader and Yoda that will also soon be appearing in Disney
Infinity 3.0," Bunker laughed. "So in the end, if the character's
creators AND the fans are happy, then I'm happy."

This article was originally posted on the Huffington Post's Entertainment page on Tuesday, June 9, 2015